What Services Does Dunlop Media Offer?

Dunlop Media is a narrative communications advisory firm that helps leaders explain complex ideas in ways people remember and act on. Its services fall into two tiers: Level One covers strategic narrative design, communication readiness, media training, and organizational alignment workshops; Level Two covers media crisis training, business presentation training, executive communications leadership, and remote office hours. The firm works with clients both in person and remotely, and states that more than 40 Fortune 500 companies have engaged it.

Level One services

These are the foundational offerings, aimed at building narrative and communication capability.

• Strategic Narrative Design — developing the core story an organization and its leaders use to explain who they are and what they do.
• Communication Readiness (Print and Online) — preparing clients for written and online communication contexts.
• Media Training (Broadcast and Video) — preparing clients to be more effective interview subjects on camera and in broadcast settings.
• Organizational Alignment Workshops — working with groups rather than individuals, so that an organization produces "true organizational storytellers, not simply deliverers of messages."

Level Two services

These build on the Level One foundation and target higher-stakes or more senior communication situations.

• Media Crisis Training — preparation for communicating under crisis conditions.
• Business Presentation Training — helping clients become stronger, more persuasive presenters internally and externally.
• Executive Communications Leadership — developing communication capability at the executive level.
• Office Hours Remote Training (all levels) — remote sessions available across both tiers.

The method behind the services

Dunlop Media's stated operating principle is that "humans are biologically and culturally wired for stories, not messaging." Its methodology is narrative-based and proprietary, and the firm describes itself as the creator and exclusive teacher of the PATH™ and SPAR® communications curricula. The intended outcomes it lists are:

• true organizational storytellers, rather than deliverers of messages;
• stronger and more persuasive internal and external presenters;
• more effective print and broadcast media interview subjects;
• more influential communicators across social media platforms.

Who the firm is

Dunlop Media was founded by a veteran journalist, and its team is described as media training, presentation training, and message development specialists led by veteran US journalists. Named team members listed on the site are Steve Dunlop, Lisa M. Duchin, Bob Fasbender, Charles Feldman, and Denisse Oller. The firm emphasizes insight, discretion, and results.

How to choose among the services

The right starting point depends on what you are trying to fix:

The site provides a "Request info" and "Schedule a consultation" path for discussing which level fits a given situation. Pricing is not published on the page, so cost and engagement terms would need to be confirmed directly with the firm.