How to Work With PRX or Support Its Mission

Updated

PRX offers three main ways to get involved: you can sponsor its content as an advertiser, join its podcast training programs as a storyteller or producer, or donate to support its public media mission. Which path fits you depends on whether you're looking to reach an audience, build audio skills, or contribute financially.

Sponsorship: Reaching PRX's Audience

PRX reaches 25 million people monthly on air across the U.S. and generates 100 million monthly podcast downloads, according to its site. That scale is the core of its sponsorship offer.

If you're an advertiser or brand, sponsorship is the commercial route into the network. The site points to a dedicated sponsorship page ("Learn about sponsorship") where you can get specifics on placements and terms. PRX doesn't publish pricing on its homepage, so treat any cost figures as something you'll need to request directly.

Training: For Storytellers, Producers, Stations, and News Organizations

PRX runs podcast training aimed at "the next generation of storytellers, producers, stations and news organizations." This is the path for individuals and teams who want to build audio production and storytelling skills rather than buy ad space.

The training page ("Learn More" under Podcast Training) is where you'd find program details, eligibility, and how to apply. If you're a station or newsroom, note that PRX also maintains a separate Station Services site "committed to serving your station and unique region" — worth checking if your interest is regional or station-specific rather than individual.

Donating: Supporting the Public Media Mission

If your goal is to support PRX's mission rather than gain a commercial or educational benefit, the site has a Donate option in its main navigation. This is the direct way for individuals to contribute to the organization's public media work.

Production Partnerships

Beyond sponsorship and training, PRX Productions is a team of audio directors, editors, sound designers, engineers, and producers that works with partners on podcasts, broadcast shows, experiential audio, and sonic identifiers. If you have a production need rather than a training or advertising one, this is the relevant team to approach.

Quick Comparison

Your goal Path Where to start
Reach PRX's audience Sponsorship Sponsorship page
Build audio skills Podcast Training Podcast Training page
Support public media Donate Donate link in navigation
Hire production help PRX Productions Productions page
Serve a station/region Station Services Station Services site

What to Keep in Mind

  • PRX doesn't list prices, application deadlines, or eligibility rules on its homepage. You'll need to visit each specific page or contact the relevant team for terms.
  • The three routes — sponsor, train, donate — serve different needs. Sponsorship is a paid commercial relationship; training is skill-building; donating is philanthropic support.
  • If you're unsure which applies, the deciding question is simple: are you trying to reach an audience, build capability, or fund the mission?