What brands does Levi Strauss & Co. own?

Updated

Levi Strauss & Co. presents itself as a house of brands rather than a single label. On its corporate site, the company describes its portfolio as "among the most celebrated names in apparel" and points visitors to individual brand pages through "Learn More" links. The site groups its brands under a "Our Brands" heading, and the descriptions below come directly from how the company positions each one there.

The brands featured on levistrauss.com

Levi's

The company's flagship brand, described on the site as "classic American style and effortless cool." This is the label most associated with the company's origin story — the site notes Levi Strauss & Co. "invented the first blue jean" and has been innovating since 1853.

Dockers

Positioned around "authentic styles made to last." Dockers is the company's khaki and casual-trouser-oriented brand, aimed at a more classic, durable everyday wardrobe than the denim-first Levi's line.

Beyond Yoga

Described as "world's most buttery soft athleisure wear." This is the company's performance and athleisure brand, sitting in the activewear space rather than traditional denim or khakis.

How the brands differ at a glance

Brand Positioning on the site Category
Levi's Classic American style, effortless cool Denim and casual apparel
Dockers Authentic styles made to last Khakis and casual wear
Beyond Yoga Buttery soft athleisure Activewear / athleisure

Where to go for more detail

Each brand has its own "Learn More" link on the corporate site, which leads to that brand's dedicated page. If you want product lines, sizing, or current pricing, those live on the individual brand sites rather than the corporate homepage — the corporate page describes positioning, not catalog specifics.

One note on scope: the site's brand section is a corporate overview, so it does not list every sub-label or collaboration. For anything beyond the three brands above, the individual brand pages are the place to check.