What Topics Does Real Lawyers Have Blogs Cover in Its Recent Posts?

Real Lawyers Have Blogs, written by LexBlog CEO Kevin O'Keefe, currently centers on how publishing and technology shape lawyers' visibility and business development. Based on the recent post list on the site, the recurring themes are AI's role in legal publishing and content marketing, shifts in social media engagement, and the long-term preservation of lawyers' published work.

AI and legal publishing

The most prominent recent thread is how AI tools are changing how legal content gets created, distributed, and discovered. One post, "How StubHub's Claude Integration Hints at the Next Evolution in Legal Publishing and Content Marketing," uses a consumer-facing AI integration as a lens for where legal marketing may be heading. A related post, "From Pioneer Square to AI's Instantly Connecting Us to the Insight of Legal Professionals Everywhere," frames AI as a way to surface practitioner insight at scale.

A second AI angle is market coverage: "It's Not All Large Law in AI, Small Law Represents a Latent Market" argues that solo and small-firm lawyers are an underserved segment in AI adoption. If you follow legal tech, these posts are useful for tracking how a publishing-platform CEO reads the market rather than for product specifics.

Social media activity and engagement

Two recent posts examine platform dynamics directly:

• "What's Causing Twitter/X to Jump With Activity and Engagement of Late?" looks at a shift in activity on X.
• "Twitter ('X') doesn't have a limit of 280 characters anymore" notes a platform change relevant to anyone distributing legal commentary there.

These are short observational pieces. Their value is in prompting you to check whether your own distribution assumptions still hold, not in providing data-backed platform strategy.

Archiving and preserving legal publishing

A distinct cluster concerns what happens to lawyers' writing over time:

• "Preserving A Legacy, What Lawyers Can Learn From Artists About Archiving Their Published Work"
• "The Parallels in the Preservation of Local News and the Preservation of Legal Publishing"
• "The Library at LexBlog, a Field of Dreams for Legal Professionals and the Public Worldwide"

The through-line is that published legal work is an asset that needs deliberate preservation, and that legal publishing faces the same sustainability pressures as local news. The LexBlog Library post describes an archive project for legal professionals and the public.

Citation practice among legal bloggers

One post stands out for addressing blogger behavior rather than tools: "Legal Bloggers Don't Cite. Inclusion in a Citation System for Secondary Law Could Be a Start." It reports a LinkedIn discussion with Carolyn Elefant, who said that after 23 years of blogging, the common practice of not hyperlinking by most bloggers is her biggest pet peeve. O'Keefe's own position in the excerpt is that legal bloggers do a poor job of linking, at least to each other's publishing if not to the law, and raises inclusion in a citation system for secondary law as a possible starting point.

This matters if you blog: the post treats linking and citation as a credibility and discoverability practice, not just etiquette.

Should you follow it?

The blog suits lawyers and legal marketers who want a practitioner's running commentary on publishing, blogging, and AI's effect on legal content. Posts are short and opinion-driven, often reacting to a platform change or an industry conversation, so expect perspective and prompts rather than research or step-by-step guides. The archive and citation threads are the most actionable for someone auditing their own publishing habits; the AI posts are best read as directional signals.