How to Book Tristan Louis as a Speaker for Your Event
Updated
Tristan Louis speaks on digital transformation and can be booked as a keynote speaker, moderator, or event host. TNL.net lists speaking as one of his three main services (alongside advising and writing) and points to a contact page plus LinkedIn, Mastodon, and Bluesky profiles as the ways to reach him. To book him, start with the contact page or a direct message on LinkedIn, describe your event and audience, and confirm his availability and terms before announcing him.
What Tristan Louis speaks about
The site positions him specifically as a speaker on digital transformation. That is the topic to lead with when you inquire. His background supports it: the site describes him as co-founder of 6 startups, former CIO of HSBC, and former head of mobile and Internet for Deutsche Bank, now CEO of Casebook.
If your event is about technology's impact on business or society more broadly, that also fits the site's stated focus — it describes the blog as covering "the intersection of technology and society" for three decades.
Ways to reach him
The site offers several contact routes. Use the one that matches how formal your request is:
| Channel | Best for | Notes |
|---|---|---|
| Contact page | Formal booking inquiries | Listed as the main contact route on the site |
| Professional outreach, verifying role | Profile linked from the site | |
| Mastodon / Bluesky | Informal or direct messages | Profiles linked from the site |
| Phone / mail | Only if you already have a relationship | Address and phone number are published on the site |
For a first approach, the contact page or LinkedIn is the most appropriate. Social profiles are better as a follow-up than as the primary channel for a paid or scheduled engagement.
What to include in your inquiry
A booking request that gets a fast, useful reply answers the obvious questions up front. Include:
- Event name, date, and location (or confirm it is virtual)
- Format — keynote, moderator, or host, since the site lists all three
- Audience — size, industry, and seniority
- Topic angle — tie it to digital transformation, his stated specialty
- Time commitment — talk length plus any travel or prep time
- Budget or fee range, if your organization has one
What the site does not tell you
Be aware of what you will have to ask about directly, because the site does not state it:
- Fees. No pricing or rate information is published. Do not assume a figure in either direction — ask.
- Availability. No calendar or booking system is shown, so dates must be confirmed by reply.
- Travel policy and location. His listed address is in New York, but the site does not say whether he travels for events or works remotely.
- Lead time. No minimum notice period is given, so inquire as early as your planning allows.
A practical sequence
- Check the contact page for the current preferred method.
- Send a short message covering the items in the list above.
- If you get no reply within a reasonable window, follow up via LinkedIn.
- Once terms are agreed, confirm the format, topic, and any A/V or prep requirements in writing before you publicize the appearance.
The main risk in booking a speaker through a personal site is treating a listed service as an open calendar. Speaking is offered, but scheduling, fees, and travel are all handled individually — so plan for a conversation, not a checkout.