What Channels and Features Does Brevo Support?
Brevo is an all-in-one customer engagement platform that covers both marketing and sales channels. Based on its own product description, it supports email marketing, SMS marketing, WhatsApp campaigns, push notifications, Loyalty, Mobile Wallet, transactional messaging, VoIP, phone, live chat, chatbot, and meetings. It also includes automation, CRM, templates, a drag-and-drop campaign editor, and a set of AI agents called Aura. If your marketing stack spans email plus at least one messaging or support channel, Brevo is designed to consolidate those into one platform.
Marketing and engagement channels
Brevo positions itself as a multichannel marketing and automation tool. The channels listed on its site are:
- Email marketing — campaign creation with ready-made templates and a drag-and-drop editor.
- SMS marketing — text-based campaigns alongside email.
- WhatsApp campaigns — messaging through WhatsApp as a marketing channel.
- Push notifications — browser or app-based push.
- Loyalty — a program for repeat engagement.
- Mobile Wallet — wallet-based customer touchpoints.
The platform describes this as "engage your audience your way," meaning you can pick the channels that fit your audience rather than being locked into email alone.
Interaction, support, and sales channels
Beyond outbound marketing, Brevo covers inbound and conversational channels:
- Transactional messaging — order confirmations, receipts, and similar triggered messages.
- VoIP and phone — voice contact with customers.
- Live chat — real-time website conversations.
- Chatbot — automated conversational responses.
- Meetings — scheduling or booking interactions.
This matters if you want marketing and support to share one customer record instead of living in separate tools.
Automation, CRM, and campaign tools
Brevo bundles the operational layer that sits behind those channels:
- Marketing automation — guided automation flows, described as skippable learning curve with ready-made templates.
- CRM — customer relationship management for the full journey.
- Drag-and-drop campaign editor — build campaigns without code.
- Ready-to-use templates — start from a prebuilt design.
- No-code marketing — aimed at users without technical resources.
The site frames this as "built to scale with you," so the same platform is meant to serve a first send and an enterprise-level volume.
Aura AI agents
Brevo's AI layer, Aura, is split into role-specific agents:
| Agent | What it does |
|---|---|
| Marketing Agent | Generates copy, auto-segments audiences, optimizes send times, delivers dynamic product recommendations |
| Sales Assistant | Enriches contacts and accounts, automates deal creation, sends sales emails |
| Data Analyst | Answers plain-language questions and turns data into visual insights |
| Conversations Agent | Summarizes live chats, tailors replies to your tone, turns notes into polished messages |
If your priority is faster campaign production or lighter manual segmentation, the Marketing Agent is the most directly relevant. If you handle a lot of live chat, the Conversations Agent targets that workload.
Who this fits
Brevo states it serves small business, enterprise, and developers, and cites 600,000+ customers. The channel list is broad, so the practical question is which subset you actually need:
- Email + SMS only? Covered, with automation and templates on top.
- Email + WhatsApp + push? Covered as a multichannel setup.
- Marketing + support in one place? Covered via live chat, chatbot, and VoIP alongside campaigns.
- Need AI-assisted copy and segmentation? Covered by Aura agents.
If your needs fall outside these channels — for example, a channel Brevo does not list — the platform will not replace a dedicated tool for it. Pricing and plan-level channel limits are not specified in the source material, so check the pricing page before assuming a given channel is available on your tier.