Fly Fisherman Homepage: What's on FlyFisherman.com and How to Navigate It

Updated

FlyFisherman.com is the homepage of Fly Fisherman, a magazine that has covered fly fishing since 1969. The homepage is a navigation hub: it surfaces the latest articles and videos, links to major topic sections (Destinations, Species, How-To, Gear, Fly Tying), and provides entry points for subscribing, managing a subscription, and buying the current issue. Use it when you want to reach a specific section of the magazine's site, catch up on recent stories, or start a subscription.

Main navigation sections

The homepage organizes content into a few top-level areas, each with sub-links:

Section What it covers
Destinations United States, Canada, Worldwide
Species Trout, Steelhead/Salmon, Saltwater, Warmwater, Other Fish Species
How-To Techniques and instruction
Fly Anglers Profiles of notable anglers (e.g., Barry & Cathy Beck, Blane Chocklett, George Daniel, John Gierach, Lefty Kreh, Lee and Joan Wulff)
Gear Rods/Reels, Flies, Fly Lines/Leaders/Tippets, Apparel/Outerwear, Packs, Boats, Books, Accessories
Videos Fly Tying, Gear, Destinations/Species, How-To/Techniques
The Magazine Current Issue, Subscribe, Buy Single Issue, Other Magazines
News Recent news items

There is also a Search function and a Trending list (Fly Tying, Beginners, Experts, Species, Gear, Destinations, Editor's Notebook, News) for jumping straight to popular topics.

Latest articles and featured videos

The homepage leads with a Latest Articles block and a Featured Video area, followed by Latest Video and Recent Videos. Examples of what appears there:

  • A news item on 14-year-old Elias Blagojevic-Lilly winning the men's Trout Accuracy World Title in Italy.
  • A Sage Arrow fly rod review described as a "versatile trout workhorse."
  • A feature on fly fishing Patagonia's Jurassic Lake for giant rainbows.
  • A featured video: "A Celebration of Life for the Incomparable Dave Whitlock."

If you want current editorial content rather than a specific archive section, start with these blocks.

Subscription and magazine access

The homepage includes a "GET THE MAGAZINE — Subscribe & Save" prompt and a "Subscribe Digital Now Included!" note, with links for Subscribe Now, Give a Gift, and Subscriber Services. Current subscribers are directed to a "Click Here" link. The Magazine section also offers Buy Single Issue and lists Other Magazines and Special Interest Magazines.

Pricing is not stated on the homepage; check the subscribe page for current rates and terms.

Promoted features to look for

The homepage also highlights standalone products and campaigns, such as:

  • Fly Fisherman Presents the Shoals — a video on St. Brandon Atoll as a wild flats fishery.
  • Fly Fisherman's Destinations for 2026 — a for-sale guide covering Mongolia, British Columbia, Scotland, Brazil, Mexico, Iceland, Montana, and more.

These appear as banners or callouts rather than under the main navigation, so scan the page body if you're looking for them.

How to get where you're going

  1. To a topic section (e.g., saltwater destinations): use the top navigation, choose Destinations, then Worldwide or the relevant region.
  2. To recent stories: scroll to Latest Articles.
  3. To videos: use the Videos menu or the Featured/Latest Video blocks.
  4. To subscribe or manage an account: use the Subscribe & Save prompt or Subscriber Services.
  5. To a specific subject: use Search, or try the Trending links first.

The site also links out to its social channels (Facebook, Twitter, Instagram, YouTube, Pinterest) from the top of the page.