How can I find a product or industry solution on Clariant's website?

Clariant's homepage provides two primary navigation paths: Find a product and Find your industry. Use "Find a product" when you already know the product name or category (e.g., Exolit™ OP flame retardants, HYTREAT ECO). Use "Find your industry" when you know your application area but not the specific product — for example, home care, personal care, oil services, mining, or automotive. Both entry points are visible directly on the homepage, so you do not need to navigate through a menu to reach them.

Starting from the homepage

The homepage is organized around a few functional blocks:

• Find a product — search or browse by product name or category.
• Find your industry — browse solutions grouped by the industry you serve.
• What's new? — recent product launches, formulation insights, and event announcements (e.g., SEPAWA 2026, in-cosmetics).
• What are we doing? — application-focused stories that often link to specific product lines.

If you are unsure where to start, the "What are we doing?" section is useful because each item pairs a real application challenge with a product or technology. Examples from the site include:

Finding a product by name

1. Go to the homepage and locate Find a product.
2. Enter the product name or category. If you already know the brand (e.g., Exolit™ OP, HYTREAT ECO), search for it directly.
3. Open the product page. Product pages typically include technical information and application examples.
4. If the product page references a specific industry, follow that link to see related solutions.

Expected result: a product detail page with technical description and application context. If the search returns nothing, try a broader category term or switch to the industry path.

Finding a solution by industry

1. Go to the homepage and locate Find your industry.
2. Select your industry — for example, home care, personal care, oil & gas, mining, automotive, or plastics.
3. Browse the solutions listed for that industry. Each solution usually maps to one or more product lines.
4. Cross-check the "What's new?" section for recent updates relevant to your industry.

Expected result: an industry page listing relevant products, technologies, and application notes.

Checking what's new

The What's new? section is the fastest way to see current product activity. It surfaces items such as new formulations, event participation (SEPAWA 2026, in-cosmetics), and sustainability-related developments (e.g., circular plastics, blue hydrogen, renewable carbon in hot melt polymers). If your goal is to evaluate whether Clariant offers something for a specific emerging need, this section is worth scanning before a full product search.

Common sticking points

• Product name vs. brand name: Clariant uses trademarked brand names (Exolit™ OP, HYTREAT ECO). Searching the brand name is more precise than a generic category term.
• Industry vs. product overlap: Some products serve multiple industries. If your industry page does not show the product you expected, search by product name instead.
• Event pages vs. product pages: Items like "Meet Clariant at SEPAWA 2026" are event announcements, not product listings. Follow the linked topic (e.g., personal care preservation) to reach the actual solution.
• Financial and career content: Sections like "How do we perform?" (financial results, share price) and "How can I join?" (open positions) are separate from product navigation and will not help you find a solution.

When to use which path