How Content Hub Tracks Content Performance

Content Hub tracks performance by letting you define the key performance indicators (KPIs) that matter to your content, then monitoring them over time. According to the site, you can track anything its crawler can access — examples given include Facebook likes, Twitter followers, app downloads, or revenue. This is useful if you want a single place to watch how your published content translates into measurable outcomes, rather than checking each platform separately.

What You Can Track

The platform does not limit you to a fixed set of social metrics. Instead, you choose the indicators you consider important. The site lists these examples:

• Facebook likes
• Twitter followers
• App downloads
• Revenue

The underlying rule is that if the crawler can access the data, you can track it over time. That means the practical boundary of what you can measure depends on whether the metric is reachable by the crawler, not on a preset menu.

How Tracking Fits Into the Wider Workflow

Tracking is one of several connected features, which matters because the numbers are most useful when tied to what you actually published.

1. Aggregate sources for ideas — Subscribe to RSS or Atom feeds, or combine Twitter, Instagram, or YouTube channels into news streams. Latest entries appear so you can create your own version or run the system on autopilot.
2. Plan with the calendar — The holiday and social media calendar shows prepared holidays and events with images and hashtags, and displays posts you have scheduled for platforms such as Facebook, Twitter, and LinkedIn.
3. Create versions — Your content can have as many versions and metadata as you like, e.g. shorter text for Twitter and a different image for a Facebook post.
4. Schedule and publish — Create versions and schedule posts individually to several social media outlets.
5. Track impact — Monitor your chosen KPIs over time to see the effect.

Because scheduling and versioning happen in the same system, the tracking data lines up with specific posts and campaigns rather than being disconnected analytics.

What the KPI Limits Look Like by Plan

The number of KPIs you can track is set by your plan. The site's pricing section states:

The Basic plan also lists 1 project, 1 user, 5 aggregation sources, FAQ support, and no API. Higher tiers add users, projects, aggregation sources, API access, and email or chat support. If you need to track many different metrics, the KPI count is the constraint to check first.

Practical Notes

• Start from your goal. Decide which outcome matters — engagement, audience growth, installs, or revenue — and pick KPIs that reflect it.
• Confirm crawler access. Since tracking depends on what the crawler can reach, verify that your target metric is accessible before relying on it.
• Match plan to metric count. If you plan to monitor more than three indicators, the free Basic tier will not be enough.
• Use the API for integration. On paid plans, the API provides a flexible way to interact with your content and connect it to your workflows, which can help if you want to pull tracking data into other tools.

Content Hub's tracking is best understood as a configurable KPI monitor tied to a content creation and scheduling system — you decide what to measure, and the platform watches it over time within the limits of your plan.