How Much Do Wisdom Panel DNA Tests Cost and Where Can You Buy Them?
Updated
Wisdom Panel dog DNA tests currently range from $89.99 to $127.99 on the official site, with every kit listed as on sale. The cheapest option is Breed Discovery at $89.99 (down from $99.99), and the most comprehensive is Premium at $127.99 (down from $159.99). All four dog kits are sold through wisdompanel.com, and the site also advertises bundle savings of up to $80. Cat testing is referenced on the site as a separate category, but the pricing shown in the current page evidence covers dog tests only.
Current Wisdom Panel Dog Test Prices
| Test | Sale Price | Original Price | Savings |
|---|---|---|---|
| Breed Discovery | $89.99 | $99.99 | $10 |
| Essential | $95.99 | $119.99 | $24 |
| Complete | $97.49 | $129.99 | $32.50 |
| Premium | $127.99 | $159.99 | $32 |
The site's headline offer is "Get up to 25% off," and all tests are marked as on sale. A portion of October sales is donated to help dogs in need, tied to Adopt a Shelter Dog Month.
What Each Price Tier Actually Includes
The price gap between tiers tracks how much health and behavior data you get, not the breed screening itself.
- Breed Discovery ($89.99) — Screens for 430+ breeds, tests for MDR1 (drug medication sensitivities), finds relatives, and includes 3 behavior tests.
- Essential ($95.99) — Everything in Breed Discovery plus 25+ health tests and 50+ trait tests.
- Complete ($97.49) — Screens for 70+ breeds and populations, 45+ health tests, and 25+ trait tests, with a genetic consult for "at risk" health findings.
- Premium ($127.99) — The fullest package: 430+ breeds, 270+ health tests, relative finding, 25+ behavior tests, 50+ trait tests, and a genetic consult for "at risk" health findings.
Two things stand out when comparing. First, Complete costs slightly more than Essential but screens far fewer breeds (70+ versus 430+) while offering more health tests (45+ versus 25+) — so the choice between them depends on whether breed breadth or health depth matters more to you. Second, the genetic consult for "at risk" findings only appears on Complete and Premium, not on the two cheaper kits.
Where to Buy
The kits are sold directly on wisdompanel.com, with individual product pages for each tier (for example, the Premium page at wisdompanel.com/en-us/dog-dna-tests/premium). The site also promotes bundles with savings up to $80, which is worth checking if you're testing more than one pet or want to combine products.
What to Check Before Buying
- Confirm dog vs. cat. The site lists Dog and Cat as separate categories. The prices above are for dog tests; cat test pricing isn't shown in the current page evidence, so check the cat section directly before assuming the same tiers apply.
- Decide if you need the health consult. If you want guidance on "at risk" health findings, you'll need Complete or Premium.
- Watch the sale timing. The current discounts and the shelter donation are tied to a promotional period, so prices may return to the original figures afterward.
- Compare bundle pricing. If you're buying more than one kit, the bundle discount (up to $80) may beat buying singles.