How much does Elai.io cost and can you try it for free?

Updated

Elai.io does not publish its prices on the page used for this answer, so the exact cost of each plan cannot be stated here. What the site does show is that you can start creating for free, and that there is a dedicated pricing page where current plan details live. If you need a firm number before committing, the pricing page is the only reliable source — plans and limits change, and any figure quoted elsewhere may be out of date.

What the site tells you about trying it

The homepage carries a direct call to action: "Try Elai for Free Now," and a second prompt to "Create your first video now." That is the strongest signal available that you can test the product before paying.

What "free" includes is not spelled out on this page. The site does not state whether the free path is a permanent free tier, a time-limited trial, or a free creation quota. It also does not say whether a credit card is required. Treat those as open questions to confirm on the pricing page rather than assumptions.

Where the actual pricing lives

What you need Where to look
Plan tiers and current prices https://elai.io/pricing/
Custom avatar purchase https://app.elai.io/buy-avatar#selfie
Enterprise / team pricing "Book a Demo" link in the site navigation

The custom avatar link points to a separate purchase flow inside the app, which suggests avatars may be priced or provisioned independently of a standard subscription. The site does not confirm this, so verify it if a custom avatar is central to your use case.

For larger organizations, the site routes pricing conversations through a demo request rather than a public price list — a common pattern when seats, usage, or deployment terms are negotiated.

What you are actually buying

Price only makes sense against capability. The site lists these features as part of the product:

  • Custom Avatar and Avatar Dialogs
  • Interactivity
  • Avatars Library and Languages
  • Templates
  • URL-to-Video and PPTX-to-Video
  • Auto Translation
  • Brand Kit
  • Screen Recording
  • Voice Cloning
  • API access

It also names specific use cases: Learning and Development, employee training, sales enablement, information security and compliance videos, customer education, marketing, corporate communications, e-learning, explainer videos, and personalized video at scale. Elai is described as part of Panopto, which matters if you already use Panopto or need to justify the purchase against an existing vendor relationship.

Which of these features sit in which plan is not shown on the page used here. That mapping is the single most useful thing to check on the pricing page, because feature gating — not the headline number — usually decides whether a plan actually fits.

How to decide

  1. Open the pricing page and note the tiers, the per-plan feature limits (video minutes, avatars, languages, seats), and whether a free tier or trial is listed.
  2. Start a free video first. Build one real asset — ideally the format you will produce most, such as a PPTX-to-Video training module or a URL-to-Video explainer — and see whether the output meets your bar before paying.
  3. Check the specific feature you cannot do without. If you need voice cloning, a custom avatar, or API access, confirm it is included in the tier you are considering rather than available only as an add-on.
  4. If you are buying for a team, use the demo route. Enterprise terms are not published, and a demo is where seat counts and deployment questions get answered.

Common snags

  • Assuming "free" means unlimited. The site says you can start for free; it does not say what the free allowance is.
  • Budgeting from a third-party review. Prices change; the pricing page is authoritative.
  • Overlooking the custom avatar cost. It has its own purchase entry point, so it may not be bundled.
  • Choosing a tier before listing your must-have features. Match the feature list above against the plan breakdown, not the other way around.