How SMS Broadcast Pricing and Free Trial Work
Updated
SMS Broadcast charges on a pay-as-you-go basis: you only pay for the text messages you actually send, and there are no fixed-term contracts. A free trial is available, and specific rates are listed on the company's pricing page. This model suits businesses that want to test bulk SMS before committing and keep messaging costs tied directly to volume rather than a monthly subscription.
How the pricing model works
The core mechanic is simple: cost is calculated per message sent, not per month or per user.
- Pay only for what you send — the site states "Only pay for what you send," so there is no charge for unused capacity.
- No fixed term contracts — you are not locked into a long-term agreement, which matters if your SMS volume fluctuates or you want to switch providers later.
- Per-message rates — exact rates are not shown on the homepage. You need to check the Pricing page for current figures, since rates can vary by volume or destination.
Because pricing is usage-based, your effective cost depends on how many messages you send and where you send them. A business sending a few hundred messages a month has a very different bill from one sending tens of thousands.
What the free trial covers
SMS Broadcast advertises a free trial, which lets you test the platform before paying. The homepage and site description both reference it ("Get a free trial!").
What to confirm before relying on it:
- Trial limits — the number of free messages, trial length, and whether any features are restricted are not specified in the available site content. Check the pricing or sign-up page for the current terms.
- What you can test — the platform supports Online SMS (a web-based inbox), Email to SMS, and a Developer API. A trial is the practical way to confirm which of these fits your workflow.
- No software install for Online SMS — the site notes you manage conversations in a web-based inbox without downloading software, so the trial requires only a browser.
Choosing SMS Broadcast: what fits and what to check
| Consideration | What the site supports | What you should verify |
|---|---|---|
| Billing model | Pay per message sent, no fixed-term contract | Current per-message rates on the Pricing page |
| Upfront cost | Free trial available | Trial message limit and duration |
| Sending methods | Online SMS, Email to SMS, Developer API (HTTP or email API at no added cost) | Whether your volume or integration needs match these channels |
| Scale reference | "Trusted by 30,000 Australian businesses"; 4.7/5 from 5,000 reviews | Whether your use case resembles the reviewed businesses |
The API is described as available "at no added cost," which means integration itself does not carry a separate platform fee — you still pay per message.
Who this pricing suits
This model tends to fit:
- Small or growing businesses testing SMS marketing without a subscription commitment.
- Teams with variable volume — for example, seasonal promotions or one-off customer notifications — since unused months cost nothing.
- Developers who want to embed an SMS gateway via HTTP or email API without an added platform charge.
It is less obviously suited to organisations that need a fixed monthly cost for budgeting, or that require rate certainty before signing up — in those cases, get the per-message rates from the Pricing page first and model them against your expected volume.
Practical next steps
- Open the Pricing page to get current per-message rates.
- Start the free trial to test Online SMS, Email to SMS, or the API against your real workflow.
- Estimate your monthly message volume and multiply by the listed rate to project cost.
- Confirm trial terms (message cap, duration) before depending on it for a live campaign.