How to Get Started with lemlist
Updated
Start by choosing your entry point on lemlist.com: click Start free trial to begin using the platform yourself, or Get a demo if you want a guided walkthrough first. From there, the practical onboarding path is to connect your sending setup and stack, then learn the outbound workflow through the Help Center, integrations docs, and GTM Club resources. The site also shows promotional offers of a free month for certain visitor groups, but availability depends on which offer page you arrive from.
Choose how you want to begin
lemlist presents two primary starting actions on its homepage:
| Option | What it is for | When to choose it |
|---|---|---|
| Start free trial | Begin using the platform directly | You already know your outbound workflow and want to test it hands-on |
| Get a demo | A guided product walkthrough | You want to see how the platform fits your team before committing time |
The homepage also surfaces promotional entry points, such as a free month offered to visitors arriving from specific partner or referral pages. If you land on one of these welcome screens, follow its Start free trial link to activate that offer. If you arrive on the standard homepage, treat the trial as the default starting point and confirm any promotional terms on the page you came from.
Set up your account and connect your stack
Once inside, lemlist is designed to run outbound from a single place, including from your CRM or an AI assistant. The setup work that matters most early on:
- Connect your email infrastructure. lemlist provides email infrastructure and inbox delivery monitoring with alerts, so connect the mailboxes and domains you plan to send from before launching campaigns.
- Connect your other tools. Use the Integrations directory and API Reference to link your CRM and any other systems in your stack.
- Verify your sending setup. Use the free tools and templates section to check your configuration before your first campaign goes live.
Expected result: your mailboxes, domains, and connected tools are visible in lemlist, and you have a baseline delivery-monitoring view you can watch during early sends.
Learn the workflow before you scale
lemlist's product is organized around four stages, and it helps to learn them in order:
- Find high-intent prospects — identify ICP-fit accounts and leads, then enrich them using the lead database (650M+ contacts), email finder and verifier, and phone number finder.
- Automate multichannel outreach — build sequences that reach leads via email, LinkedIn, calls, WhatsApp, and SMS, with a unified inbox for replies.
- Secure inbox deliverability — monitor inbox placement across all your mailboxes and domains and act on alerts.
- Use AI-powered outbound — apply AI to source and research leads and personalize messaging, including through lemAgent, intent signal agents, and data enrichment agents.
For learning the tactics behind these stages, lemlist points to its Blog, Playbooks, Events & Webinars, and the GTM Club, a set of practical courses and a community focused on AI outbound and sales. The Help Center covers setup and troubleshooting, and the System status and Changelog pages let you check platform health and recent changes.
Common sticking points
- Skipping deliverability setup. Launching sequences before connecting and monitoring your mailboxes and domains is the most avoidable early mistake; the delivery monitoring and alerts exist to catch problems you would otherwise discover after replies dry up.
- Treating channels separately. lemlist is built for multichannel sequences, so plan email, LinkedIn, calls, WhatsApp, and SMS as one flow rather than isolated campaigns.
- Ignoring the learning resources. The GTM Club and playbooks are positioned as the place to learn what actually works in AI outbound, which is useful before you build your first sequence from scratch.
- Assuming a promotion applies. The free-month offers shown on the site are tied to specific visitor entry points; confirm the terms on the page that brought you there rather than expecting them on the standard signup.