How to Request Rates or Download the Media Kit from Hearst Connecticut Media Group

Updated

To get pricing or the media kit from Hearst Connecticut Media Group, go to hearstmediact.com and use the two calls to action on the homepage: Download Media Kit ➜ and Request Rates ➜. The media kit download is self-serve; rates are requested by contacting the team, which then tailors a proposal to your business needs. Neither action requires you to pick a channel first — you can request rates or the kit before deciding between digital, print, or a media mix.

What each action gives you

Action What it does Best for
Download Media Kit ➜ Downloads the media kit from the site Learning the product lineup, audience, and formats before talking to anyone
Request Rates ➜ Starts a rate request with the team Getting pricing for a specific campaign or budget
Get in touch (contact) Opens a conversation about tailored solutions Businesses that want a recommended media mix rather than a rate card

The site positions itself around "advertising and marketing solutions tailored to your business needs," so expect the rate conversation to be about your goals, not a single published price list. No prices, packages, or payment terms are published on the page — treat any figure you need as something to confirm directly with the team.

Step by step

  1. Open hearstmediact.com. The homepage headline reads "Advertising and marketing solutions tailored to your business needs," with the two buttons directly below it.
  2. Choose your path.
    • If you are still researching, select Download Media Kit ➜ and review the formats and audience information.
    • If you already know you want to advertise, select Request Rates ➜.
  3. Prepare your brief before submitting a rate request. The team builds tailored solutions, so have ready: your business and location, your target audience in Connecticut, your goal (awareness, leads, store visits, hiring), your preferred channels, your timing, and your budget range.
  4. Submit the request and expect a follow-up. The site's model is a conversation with the team, so the response will likely be a proposed mix and pricing rather than an instant quote.
  5. Verify you have what you need. Before committing, confirm the specific placements, run dates, creative specs, and total cost in writing.

Choosing the right channel to ask about

The site organizes its offerings into these areas, each with its own "Learn More" link:

  • Digital services — a full line of digital products and media mix packages for reaching and interacting with consumers.
  • News websites — a portfolio of sites the company says receives billions of page views each year, targetable via web, mobile, and video.
  • Print — positioned as a powerful medium for delivering your message to potential customers.
  • StoryStudio — the company's content arm, which helps brands tell their stories across platforms.
  • Audience-specific paths — Local Advertisers, Automotive, Classifieds, Real Estate, Recruitment, and National Advertising.

If your goal is brand storytelling, ask about StoryStudio specifically. If you are a car dealer, recruiter, or real estate advertiser, start from the matching audience path so the rate conversation is scoped correctly.

Common sticking points

  • Expecting a public rate card. The site invites rate requests rather than posting prices; budget for a short back-and-forth.
  • Requesting rates without a brief. A tailored proposal needs your goal, audience, and timing — requests without these tend to stall.
  • Skipping the media kit. Downloading it first often answers format and audience questions and makes the rate request more precise.
  • Assuming one channel. Digital, print, and content can be combined into a media mix package; ask what combination fits your budget instead of choosing a single channel by default.

For social proof, the site quotes Mike Abrahams, a sales manager, saying the partnership with Hearst Connecticut Media Group helps his team "continue to serve our community with great marketing and social media plans" — useful context if you are weighing a multi-channel plan.