Is Age Co the Same as Age UK Trading?

Updated

Yes. Age Co is being rebranded to Age UK Trading, and both names refer to the same organisation. The site states that services continue as normal during the transition, that you may continue to see both names while it takes place, and that profits will keep being donated to Age UK. Age UK Trading is a brand name used by AgeCo Ltd, a company owned by Age UK.

What the rebrand actually changes

The change is a name transition, not a change of provider or ownership. According to the site, the organisation behind the stairlifts and mobility products remains the same, and the charitable donation arrangement is unchanged — more than £14m has been donated to Age UK in the last five years.

Question Answer from the site
Are Age Co and Age UK Trading the same organisation? Yes — both names refer to the same organisation
Is this a new company or owner? No — Age UK Trading is a brand name used by AgeCo Ltd, which is owned by Age UK
Will I see both names? Yes — both may appear while the transition takes place
Do services change? No — services continue as normal
Does the charity still benefit? Yes — profits continue to be donated to Age UK

What this means if you are an existing customer

The site's wording is that "services continue as normal," so the rebrand should not interrupt an existing installation, warranty, or service arrangement. Two practical points follow from the published details:

  • Paperwork may carry either name. Because both names are in use during the transition, documents referring to Age Co and Age UK Trading describe the same organisation. There is no need to treat one as a different supplier from the other.
  • Warranty terms are stated per product, not per brand name. The straight and curved stairlifts are each described as including a two-year warranty, and the products are manufactured and designed by Handicare. If you are checking cover, refer to the product terms rather than the brand label on the document.

What the site offers under the Age UK Trading name

The mobility range is presented as stairlifts, easy bathing solutions, and homelifts, with the stairlifts made by Handicare. Key published details:

  • Straight stairlifts: described as one of the slimmest on the market, with a friction-drive system for quiet operation, foldable seat, footrest and armrests, battery backup for power cuts, support for up to 200kg, and express installation available.
  • Curved stairlifts: bespoke designs for turns, bends and landings, single or twin rail options, compact folding design, a choice of seats, colours and track finishes, battery backup, and support for up to 160kg.
  • Process: a free consultation, a free no-obligation home survey, and a transparent quote given during the visit, followed by personalisation.
  • Track record cited on the site: Handicare manufacturing for over 130 years, 70k+ installations, a 4.9 rating on Feefo, and a Price Match Promise page.

If you are deciding whether to buy

The name question should not be a reason to delay or avoid a purchase: the site is explicit that the organisation, services and charitable donations are unchanged. What is worth checking before you commit is the product-level information — the weight limit for your staircase type (200kg straight, 160kg curved), the two-year warranty terms, and the quote you receive at the free survey. The survey is described as free and no-obligation, so the quote stage is the natural point to confirm anything specific to your home.