What Campaigns Does the Canadian Federation of Students Run?
Updated
The Canadian Federation of Students (CFS) runs member-driven campaigns that are designed to shape public opinion, attract media attention, and pressure decision makers. The campaigns highlighted on cfs-fcee.ca address Indigenous language revitalization, the cost of post-secondary education, and mental health. Each campaign pairs a public-facing message with a stated policy concern, and the Federation says these efforts are meant to amplify student issues to governments and the public.
How the Campaign Model Works
The CFS describes its campaigns as member-driven: they originate from and are shaped by the 63 students' unions and more than 530,000 members the Federation represents. According to the website, these campaigns "help shape public opinion, consistently garner broad media attention, and put pressure on decision makers." That description points to a three-part function:
- Public opinion: campaigns frame student issues for a wider audience.
- Media attention: the Federation presents its campaigns as consistently drawing broad coverage.
- Pressure on decision makers: campaign demands are directed at officials, complementing the Federation's direct lobbying work.
The lobbying and research functions are presented as separate but related activities. Federation representatives keep regular contact with officials at all levels of government, and the organization analyzes trends and produces research on the post-secondary sector to inform government proposals and campaign demands. In other words, the research and lobbying work feeds the campaigns rather than replacing them.
The Campaigns Featured on the Website
ReconciliAction
This campaign focuses on Indigenous languages in Canada. Citing a 2011 report, the Federation notes that over sixty Indigenous languages are reported to exist from coast to coast, with many under threat of disappearing if efforts are not made to conserve and promote their use. The campaign therefore ties language preservation to reconciliation.
Fight the Fees
This campaign addresses tuition costs. The Federation states there is a crisis in post-secondary education and points to a specific trend: since 2001, the amount of revenue universities and colleges earn from tuition fees has tripled. The campaign uses that figure to argue that the funding balance in post-secondary education has shifted toward students.
Mental Health Matters
This campaign concerns student mental health. The Federation cites the Canadian Mental Health Association's finding that 20 percent of Canadians will personally experience a mental health issue in their lifetime, and adds that young people aged 15 to 24 are more likely to experience mental health issues than any other age group. The campaign connects that broader statistic to the student population the Federation represents.
What the Campaigns Have in Common
| Feature | How it appears across the campaigns |
|---|---|
| Target audience | Students, the public, media, and government decision makers |
| Evidence base | Statistics and reports cited in each campaign description |
| Stated goal | Shape public opinion and pressure decision makers |
| Scope | National, delivered through the Federation's member-driven structure |
A practical example of how these pieces fit together: a student union that wants to raise tuition as a local issue can point to the "Fight the Fees" framing and its tuition-revenue statistic, then connect that to the Federation's lobbying contact with government officials. The campaign supplies the public message; the lobbying and research work supplies the channel to decision makers.
Where Campaigns Sit Alongside Other Federation Work
Campaigns are one of several functions the website presents. Alongside them, the Federation lists lobbying, research and analysis, and member cost-saving services such as health benefits, discount programs, and ethical purchasing. The site also lists member benefits including a free international student identity card, handbooks and day planners, an ethical purchasing network, and free tax filing. Campaigns are therefore best understood as the public advocacy arm of a broader organization that also provides services and direct government engagement.
How to Follow or Get Involved
The website maintains a "Campaigns & Events" section with a "View All" option, and each campaign has a "Read More" link. Students and student unions that want current details, event dates, or ways to participate should start there, since campaign activity and materials are updated over time. The site also publishes "Latest Updates," which include statements on government decisions — for example, a March 2, 2026 statement on post-secondary cuts in the Nova Scotia budget, which noted that universities alone would see a cut of $20.5 million in grant funding. Reading those updates alongside the campaign pages gives a clearer picture of which campaigns are active and what specific decisions they are responding to.