What Dog Behavior Issues Can The Pooch Coach Help With?
Updated
The Pooch Coach (Beverly Ulbrich) lists a broad range of dog behavior problems she has worked with, including aggression, fear and shyness, separation anxiety, resource guarding, and multi-dog household issues. However, as of 10/1/24 she is no longer accepting general dog training and behavior cases — she now takes only special needs cases, temperament evaluations, and existing clients. So the list below describes her stated areas of expertise, not an open menu of services you can currently book as a new general client.
Behavior issues listed on the site
The site groups her behavior work under "Dog Behavior Modification" and describes it as "Any Dog, Any Problem." The specific issues named:
- Dog aggression — listed as "dog aggression training"
- Fear and shyness — "dog training to overcome fear & shyness"
- Separation anxiety — "dog training for separation anxiety"
- Resource guarding — "resource guarding dog training"
- Temperament evaluations — for court hearings, landlords, or dog therapy programs
- Multiple dog households — behavior management across more than one dog
She is described as an "expert canine behaviorist" who has "successfully worked with every type of dog behavior issue imaginable."
Obedience and manners issues (separate category)
The site separates everyday manners problems from behavior modification. Under "Dog Obedience & Manners," the listed areas include:
- Puppy training
- House breaking
- Basic and advanced obedience
- AKC Canine Good Citizen Test preparation
- Manners issues such as barking, pulling, or jumping
The distinction matters: if your dog's problem is nuisance behavior like leash pulling or jumping on guests, that falls under obedience and manners. If it involves aggression, anxiety, or guarding, that falls under behavior modification.
Who this is for now
The site's own announcement changes the practical answer. Beverly is retiring from general dog training, so the behavior expertise above is no longer generally bookable. Current intake is limited to:
| Situation | Status per site |
|---|---|
| New general training or behavior client | Not accepted (as of 10/1/24) |
| Existing client booking a free training appointment | Accepted |
| Highly specialized case or referral requiring Beverly's expertise | Apply to work with her |
| Temperament evaluation (court, landlord, therapy program) | Request an appointment |
If you are a new client with a general behavior issue, the site does not offer a path to book that service. If your case is highly specialized or you were referred, there is an application step. If you need a formal temperament evaluation, there is a separate request form.
How to judge whether your issue fits
Use the categories above as a self-check:
- Is it a manners problem (barking, pulling, jumping, house training, basic obedience)? That was her obedience track — but it is no longer open to new general clients.
- Is it a behavior problem (aggression, fear, separation anxiety, resource guarding, multi-dog conflict)? That was her behavior modification track — also closed to new general clients.
- Is it a formal evaluation (court hearing, landlord requirement, therapy dog program)? This is explicitly still accepted via the request form.
- Are you an existing client? Booking remains available to you.
If you fall outside those categories, the site does not indicate an alternative trainer or referral list, so you would need to look elsewhere for general training.
Contact
The site lists a phone number, (415) 643-3333, and states the business has held an A+ Better Business Bureau rating for 20 years. For evaluation requests or specialized-case applications, the site directs you to its online forms rather than general booking.