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EnglishWhat is CTI Digital?
Updated
CTI Digital is a Manchester-headquartered full-service digital and marketing agency that describes itself as a partner for experience, growth and digital transformation. It is relevant if you are looking for an agency to design and build a website, run paid or organic marketing, or plan a broader digital or AI transformation — and it is also the company that now includes Stardotstar, following that merger.
What CTI Digital does
The agency positions itself around turning vision into measurable growth, with 23 years of experience and a stated focus on "ambitious brands." Its own framing is that it handles the heavy lifting by combining proven strategies with innovation, and that its services are designed to flex depending on whether a client needs a fresh perspective, specialised expertise, or extra capacity.
Service areas
CTI Digital groups its work into five service lines.
| Service line | What it covers |
|---|---|
| Web Design & Build | CMS websites, CRO, ecommerce websites, apps, UX design, support & hosting, continual enhancement |
| Paid Media | Paid search, paid social, ChatGPT Ads |
| Digital Marketing | Content, data & analytics, email & CRM, SEO, GEO / AI visibility, social & influencer |
| Strategy | Digital transformation, technology selection strategy |
| AI & Innovation | AI strategy, private AI & LLMs, interactive experiences |
Two things stand out in how these are described. First, the web and marketing services are framed around user-centric experiences that "attract, engage and convert" an audience. Second, the paid media offering is explicitly AI-powered, with the stated aim of gathering customer insights that inform product development, pricing strategy and long-term planning — not just driving conversions.
The AI & Innovation line is pitched at return on investment from AI, covering training, innovation workshops, implementation advice, and managing an AI stack.
Evidence of results
CTI Digital publishes client outcomes rather than only capability claims. Examples from its own site include:
- A 215% increase in orders for Astonish through a targeted social media strategy
- A £5.9 million revenue boost for Aldermore Bank through strategic optimisation across CRO and SEO
- A 150% boost in online engagement for Right at Home following a new website launch
The site also quotes a client on CRO work implemented over a six-month period, describing the team as having impressed them.
Stardotstar and CTI Digital
The site name states that "Stardotstar is now part of CTI Digital." If you were previously working with or evaluating Stardotstar, the practical implication is that its capabilities now sit within CTI Digital's broader service set — so an enquiry about Stardotstar work should be directed to CTI Digital.
When CTI Digital is a reasonable fit
Consider it if you want a single agency covering both build and growth — for example, a website redesign that also needs SEO, paid media and CRO support afterwards — or if you want a partner for AI adoption rather than only traditional marketing. The Manchester base and "full-service" positioning also suit UK-based brands that prefer a local agency relationship.
Look elsewhere if you need only a narrow, single-discipline supplier, or if your priority is a specialist boutique in one area rather than an integrated team.
What the site does not tell you
The available page content does not list pricing, package tiers, minimum engagement sizes or payment terms, and it does not state whether any consultation or account access is free. Those details would need to come from a direct conversation with the team.