What is Innovative Steel Detailing (steeldetailing.com)?

Updated

steeldetailing.com is the official website of Innovative Steel Detailing (ISD), a structural steel detailing firm that has operated since 1987. The site presents the company's history, its technology-driven approach, and its growth from a two-person operation in Baton Rouge into ISD Global, with offices in Baton Rouge and China. If you are looking for a steel detailing partner with a long track record and a heavy investment in detailing software, this site is the company's front door and contact point.

What ISD does

ISD's core business is structural steel detailing — producing the fabrication-level drawings and data that steel fabricators and erectors work from. The site frames this around a single promise: "Delivering Quality on Time since 1987."

The company's stated identity is built on three themes:

  • Longevity — continuous operation in steel detailing since 1987.
  • Technology adoption — a documented history of moving from drafting tables to wide-format printers to paperless systems.
  • Scale — growth from a local Baton Rouge shop into an international operation.

From two people to ISD Global

The "Our Story" section traces a specific arc:

Stage What the site says
1987 Founder Lloyd Jones starts with a two-man operation in Baton Rouge
Early growth Funded partly by a friend's $15,000 Coca-Cola sweepstakes win, invested in the idea
Second computer Purchased using a friend's house and stocks as collateral; the machine cost as much as a new BMW at the time
Expansion Becomes ISD Global with offices in Baton Rouge and China

The site also states the company was run on Christian principles from the beginning, and that this sometimes meant sacrificing easy gains to maintain honest customer relationships.

Technology as the differentiator

ISD positions technology adoption as its main competitive edge. Two concrete details stand out:

  • 48 SDS/2 workstations — SDS/2 is a dedicated steel detailing software platform, so this figure indicates the size of the production team and the depth of the software investment.
  • Paperless systems — the site describes leading the industry from drafting tables to wide-format printers and now to paperless workflows.

The company's own framing is that technology "hardly ever presents itself at the peak of its possibility," and that adopting it early is what lets ISD push what customers should expect.

What to expect if you contact them

The site's forward-looking section raises possibilities rather than commitments — 3D printed models and interactive VR simulations of projects are mentioned as things the future might hold, with ISD stating it intends to be at the forefront. Treat these as positioning statements, not a published service list.

The practical next step on the site is the Contact ISD link. The homepage itself does not publish pricing, turnaround times, or a service menu, so specifics on scope, capacity, and scheduling would need to come from a direct inquiry.

Who this site is for

  • Steel fabricators and erectors looking for a detailing partner with a long operating history.
  • General contractors or engineers who want to understand a detailing vendor's background and technical capacity before reaching out.
  • Anyone verifying that steeldetailing.com is the legitimate home of Innovative Steel Detailing rather than an unrelated directory or marketplace.

If you need current pricing, project minimums, or delivery timelines, the homepage does not provide them — contact ISD directly through the site.