What is Midlands Business Journal and how do I access it online?
Updated
Midlands Business Journal (MBJ) is a regional business news publication whose website is mbj.com. You can read its reporting online and sign up for a free email newsletter; the site also offers a paid subscription option. Use the site if you want local business coverage — company profiles, executive interviews, and regional business developments — rather than national or international business news.
What you'll find on mbj.com
MBJ publishes business journalism focused on its region. A representative example from the site is a feature on NFM (Nebraska Furniture Mart): an interview with President and CEO Tony Boldt covering his leadership philosophy, succeeding the Blumkin family, preserving company culture during expansion, lessons from the pandemic, managing rising costs, and developing people at the Berkshire Hathaway-owned retailer. The same piece ties into NFM's preparation for a fifth store in Cedar Park, Texas.
That example shows the typical shape of MBJ content:
- Executive interviews and profiles — leadership, strategy, and company history
- Expansion and growth reporting — new locations, market moves
- Operational topics — cost pressures, workforce and culture
- Regional business news — the "Midlands" focus implied by the name
How to access MBJ content
- Go directly to the site. Enter
mbj.comin your browser. This is the publication's official domain, so it's the reliable starting point rather than a search result that may point elsewhere. - Read the news. Current stories, such as the NFM feature, are published on the site. Browse the homepage and section navigation to find reporting by topic.
- Get the free newsletter. The site promotes a free MBJ email newsletter. Signing up delivers MBJ content to your inbox without a paid subscription.
- Subscribe if you need full access. MBJ offers a subscription through its subscribe page (
mbj.com/subscribe). If you hit content that requires it, that's the route to follow.
Free newsletter vs. paid subscription
| Access route | What it gives you | Cost signal |
|---|---|---|
| Browsing mbj.com | Published articles and features on the site | Not stated as paid |
| Free email newsletter | MBJ content delivered by email | Explicitly described as "free" |
| Subscription | Full subscriber access | Paid — "Subscribe" links present |
The site does not publish its subscription price or terms in the material available here, so check the subscribe page directly for current rates and what a subscription includes. Don't assume the newsletter and a subscription give identical access — the newsletter is described as free, while the subscription is a separate, paid product.
Common snags
- Confusing MBJ with other "MBJ" outlets. Several publications share similar initials. Confirm you're on
mbj.combefore subscribing or entering payment details. - Expecting national coverage. MBJ is a regional business journal. If you need national markets or policy news, this isn't the right source.
- Assuming everything is free. The free newsletter and the paid subscription are distinct. If an article is gated, the subscribe page is where to resolve it.