What Lytics Users Should Do When lytics.com Is Retired

Updated

Lytics is now part of Contentstack, and the lytics.com site will be retired soon — but nothing changes for existing users right now. You can keep logging in and using Lytics exactly as you always have. The only action worth taking is to visit Contentstack when you're ready to see how Lytics fits into the broader platform.

What is actually changing

According to the notice on the Lytics homepage, two things are true at the same time:

  • The site will be retired soon. The lytics.com web presence is being wound down as part of the transition into Contentstack.
  • The product experience stays the same for now. Lytics describes its mission as connecting customer data to real-time experiences, and states that this mission is "stronger than ever as a core part of the Contentstack platform."

The message is explicit that you should continue working as usual: "Nothing changes for you. Log in and use Lytics exactly as you always have."

What to do during the transition

1. Keep using your existing login

Continue signing in through the same Lytics login you already use. The notice says you "can keep logging in here as usual while we complete the transition." There is no instruction to create a new account, reset credentials, or move your data on your own.

2. Don't rush any migration

No deadline for user-side action is given. The retirement applies to the website, not to your access, and the notice frames the change as something happening on Lytics' side while you carry on normally.

3. Explore Contentstack when you're ready

The notice points to Contentstack as the place to "see how Lytics fits into the full platform." This is the step to take when you want to understand the longer-term picture — for example, if you're evaluating how customer data will connect to content and experience delivery going forward.

Quick reference

Question Answer from the notice
Can I still log in? Yes, log in as usual
Do I need to change how I use Lytics? No
Is there a migration step for users? None stated
Where do I learn about the future direction? Contentstack
When will the site be retired? "Soon" — no specific date given

What the notice does not say

The homepage notice does not include a retirement date, pricing or plan changes, data-export instructions, or a required migration path. If any of those matter to your planning, treat them as open questions rather than assuming a default — the only confirmed guidance is to keep logging in and to look at Contentstack when you're ready.