Where Are Eleanor Pritchard's Fabrics Designed and Woven?

Updated

Eleanor Pritchard's fabrics are designed and sampled in the studio's London base, then woven in the British Isles. That split — design and sampling in London, production weaving in Britain and Ireland — is stated directly in the studio's own description of how it works, and it applies across the range: blankets, cushions and the contract-grade upholstery collection.

The two-stage production model

The studio describes itself as "a small creative weave studio," and its production follows a clear two-stage pattern:

  1. Design and sampling — London studio. All fabrics are designed and sampled in-house in London. This is where patterns are developed and where the woven samples that define each design are made.
  2. Weaving — British Isles. The actual production weaving happens in the British Isles, not in the London studio and not offshore.

So if the question is where the cloth is physically made, the answer is the British Isles. If the question is where the design thinking and the sample work happen, the answer is London.

Why the distinction matters

For anyone evaluating the studio's output, the two locations answer two different questions.

Stage Location What it tells you
Design and sampling London studio The patterns and colourways originate in-house, close to the designer
Production weaving British Isles Manufacturing stays within a defined regional supply chain rather than being outsourced abroad

Keeping both stages within the UK and Ireland is a deliberate, locally rooted arrangement rather than an incidental one. It means the studio retains control over design and sampling while working with weavers in its own region — a structure typical of small British textile studios that trade on craft provenance.

What this means for the products

The same design-and-weave arrangement covers the full range:

  • Blankets and cushions — the studio's main home textile lines.
  • Contract-grade upholstery — a separate collection woven to a specification suitable for commercial use.

Because the studio designs and samples everything itself, the aesthetic is consistent across categories: clean and contemporary, with a nod to early and mid-twentieth century design, and a signature of bold geometrics and graphic reversible patterns. The palette is described as combining chalky and cross-hatched neutrals, sharp accents, and deep ink and earth tones.

How to verify or find out more

If you need confirmation for a specific product — for example, before specifying upholstery for a contract project — the studio's own site is the authoritative source, since the design and weaving locations are stated as part of how the studio presents itself. Look for the studio's description of its process rather than assuming a single "made in" label covers both design and manufacture; here they are two separate places.