Why Choose The Modern Firm for Law Firm Website Design?

The Modern Firm is a law firm website design and marketing agency that focuses exclusively on small law firms. According to its website, it has served nearly 2,000 clients over more than 20 years, offering website design, branding, content writing, SEO, paid advertising, and social media marketing as an integrated set of services. It is a reasonable fit if you run a small firm and want one vendor to handle design, branding, and ongoing marketing rather than coordinating several specialists yourself. It is likely a poor fit if you want a low-cost template site you build and maintain on your own, or if you are a large firm with an in-house marketing department.

What makes it different from a general web design shop

The distinction is positioning, not just features.

The practical consequence: a legal-only vendor already knows how practice-area pages, attorney bios, and local search intent work for firms, so less of your time goes into explaining your business. A general agency may cost less upfront but can require more of your input and may produce a site that looks fine but does not reflect how legal clients search.

The case for a small-firm-only vendor

The Modern Firm states its focus directly: lawyers at small firms wear many hats, and being an online marketing expert shouldn't have to be one of them. That framing matters if any of these describe you:

• You are a solo or small-firm attorney with no marketing staff.
• You want a website plus the branding and content that support it, not a website alone.
• You would rather delegate SEO, content writing, and paid ads than manage separate contractors.
• You want a vendor that has seen many firms like yours and can move quickly.

If instead you have clear design direction, in-house writers, and only need development, the specialized focus adds less value.

Services you can combine

Per the site's navigation and service pages, the offering spans:

• Websites — law firm website design, a stated design process, hosting and support, and integrations.
• Branding — logo design, print and digital brand collateral, a defined branding process, and email signature service for law firms.
• Marketing — marketing services, local marketing fundamentals, search engine optimization, attorney content writing, paid advertising management, and social media marketing.

The value of this range is consolidation: one vendor, one point of contact, and design and marketing decisions made together rather than in conflict. The tradeoff is that you are committing to a single provider across several functions, so it is worth confirming which services you actually need before scoping a project.

Evidence to weigh before deciding

The site publishes a portfolio with named firms across practice areas and locations, including:

• Bloom Family Law, PC — Oakland, CA — family law
• Injury Lawyers of NJ — Hackensack, NJ — personal injury
• Lee and Garasia, LLC — Metuchen, NJ — immigration law
• Cermak & Inglin, LLP — Los Angeles, CA — environmental law
• Olvera Hall & Sillers, PLLC — Dallas, TX — estate planning law
• Native Law PLLC — Bellingham, WA — Indian law

Use this as a starting point, not proof. Open the live sites, check load speed on a phone, read a practice-area page as a prospective client would, and note whether the content sounds like it was written for that firm or recycled. The breadth of practice areas suggests the firm adapts rather than applying one template to every client, but you should verify that on the examples closest to your own practice.

Questions to ask before you commit

Because pricing is not published on the pages reviewed here, treat cost as something to establish directly. Ask:

1. What is the total cost for design, and what is billed separately for hosting, support, content, and marketing?
2. What is the timeline from kickoff to launch, and what do you need from me?
3. Who owns the website and content if we stop working together?
4. Which marketing services are included versus optional add-ons?
5. Can you show two or three sites in my practice area and explain the results they produced?

Who should choose it, and who should not

Choose The Modern Firm if you run a small law firm, want design and marketing handled by one legal-focused vendor, value a documented process and a long client list, and are prepared to invest in a tailored site rather than a template.

Look elsewhere if budget is the primary constraint and you are comfortable with a DIY template, you already have in-house design and marketing capacity, or you want to work with independent specialists you select and manage yourself.

The deciding factor is not the feature list — it is whether you want to delegate legal marketing end to end. If yes, a small-firm-only agency removes a category of work from your plate. If no, you are paying for focus you will not use.