What Articles and Insights Does We are zen Publish?
We are zen publishes practical marketing articles through its site, with the visible library covering four topics: using AI in business, content marketing, accessible websites, and accessible marketing. Each article is labelled with a read time and a category, and the current examples run between 12 and 15 minutes. The topics line up with the agency's own service areas — branding, campaigns, and digital experiences — so the articles read as an extension of how the studio thinks about client work rather than as a separate blog.
The articles currently listed
| Article | Category | Read time |
|---|---|---|
| Using AI in your business – risks and opportunities | Marketing | 15 min |
| The power of content marketing | Marketing | 15 min |
| Why accessible websites rank higher | Marketing | 12 min |
| Accessible marketing: Reach a wider audience | Marketing | 15 min |
The AI piece is framed around getting more done and growing a business while understanding the potential risks — a balanced framing rather than a tools roundup. The two accessibility articles split the subject in a useful way: one deals with websites and search ranking, the other with marketing reach more broadly. Content marketing is covered as a standalone topic.
What the selection tells you
Three of the four visible articles sit at the overlap of marketing and accessibility or marketing and AI. That is a narrower, more opinionated set than a general agency blog covering SEO, paid media, and social. If you are looking for guidance on accessible marketing or on where AI fits into a small business's marketing, this is the relevant part of the site. If you need tactical channel-by-channel playbooks, the visible library does not cover that.
The read times are also worth noting: 12–15 minutes per article suggests long-form explainers rather than short tips. Plan for a real read, not a skim.
How to use the articles
- Start with the accessibility pair if your site or campaigns need to reach a wider audience — the ranking angle in "Why accessible websites rank higher" connects accessibility work to a business outcome.
- Read the AI article first if you are deciding whether or how to adopt AI tools, since it is explicitly framed around both opportunities and risks.
- Use the category label as a filter signal: everything visible is tagged Marketing, so the category currently groups rather than differentiates.
Where to find them
The articles are linked from the agency's homepage under a "We write articles" section, with a "See more articles" link leading to the fuller list. Each entry shows the title, read time, and category before you commit to opening it.