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zenelements.com

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Categories: Design & Creativity

A team of creative thinkers, we connect you to your customers by designing meaningful brand, campaigns and digital experiences. Made in Scotland.

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Updated: 2026-09-27 23:15 Language: English (default) Access: Normal

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We are zen. A creative agency. Branding. Campaigns. Digital. Full homepage screenshot
Editorial Review

Website Review

What is zen?

Zen is a creative agency based in Scotland, working across branding, campaigns and digital experiences. Its stated focus is on designing around human emotion to connect clients with their audiences, and it describes itself as a team of "creative thinkers and doers" that collaborates closely with the brands it works with. See We are zen.

What that means in practice

The agency groups its work into three broad areas:

  • Branding — identity work, including rebrands; the site cites examples such as a rebrand for Rochen and identity design for a data-driven service.
  • Campaigns — awareness and social-purpose work, including an NHS campaign aimed at young people.
  • Digital experiences — websites and digital products, including portfolio and guide-based projects.

Its case studies span sectors: architecture, mobile technology, healthcare, construction/foundations, and hosting. That range suggests a generalist studio rather than a specialist in one industry.

Who it suits

A good fit if you are a small or mid-sized organisation that needs brand identity, a campaign and the digital build handled by one team, and you value a collaborative, workshop-style relationship over a purely transactional brief. It is likely a less natural fit if you need only a single narrow deliverable, such as a large-scale media buy or an enterprise-grade platform migration, or if you require a specialist in a highly regulated technical niche.

Practical next step

Before getting in touch, decide which of the three areas is your actual priority — a new identity, a campaign push, or a digital product — and bring one or two comparable case studies you admire. Ask how they scope and price a project of that type and who your day-to-day contact would be. Their own site also publishes articles on marketing, accessibility and AI in business, which is a quick way to judge whether their thinking matches how you like to work.

What services does zen offer?

Zen presents itself as a creative agency working across three main service areas, with a Scotland base and a focus on connecting brands to their audiences through emotion-led design.

Branding. Identity work is the clearest thread on the site. Case studies include Andrew Black Design, a “portfolio playground for architects”; No More Digging, a brand identity for a foundations innovator; and Rochen, a rebranding project for a hosting company. If you need a name, logo system, visual language or a full identity refresh, this is the core offer.

Campaigns. Zen runs campaign work alongside branding, including NHS’s “cool2talk” aimed at young people and seasonal guides for NCS with The Challenge. This suits organisations that need a message pushed out to a specific audience, not just a static identity.

Digital experiences. Digital appears both as a standalone service and as part of combined projects — for example, Predict Mobile’s identity for a data-driven service and ten-year digital experiences for The Challenge. Expect websites, digital products or interactive work that carry the brand into everyday use.

The agency also describes its approach as collaboration-heavy, with over a decade of client work, and it publishes articles on marketing, accessibility and AI in business — useful if you want a sense of how it thinks before you get in touch.

A practical next step: if you are deciding whether to approach Zen, look at the case study closest to your sector — an architect, a health campaign, a hosting company — and ask whether you need one service or a combined branding-plus-digital engagement. For comparison, you might also look at We are zen directly and, if you want a wider pool of Scottish agencies, Design Council resources on choosing a design partner.

How can I see examples of zen's work?

The site shows work through case studies linked from its portfolio sections. The homepage groups examples by discipline, with filters for Branding, Campaigns and Digital, so you can narrow the list to the type of project you care about. Named examples include Andrew Black Design, Predict Mobile, cool2talk for NHS, No More Digging, The Challenge and Rochen.

A practical route

  1. Go to the portfolio area of We are zen and use the Branding, Campaigns or Digital filters.
  2. Open a case study that matches your sector or challenge, such as a rebrand, an identity for a data-driven service, or a digital experience.
  3. Note the client, the problem and the outcome described, then compare two or three studies to see how the agency adapts its approach.

If you are deciding whether to contact them, pick the case study closest to your own situation and ask how they would apply that thinking to your brand. The site also publishes articles on marketing, accessibility and AI, which can help you judge their perspective before you get in touch.

How does zen approach branding and digital projects?

zen approaches branding and digital work as one connected effort rather than separate deliverables. Its own description of the process is emotion-led: designing experiences around human emotion to connect a client with its audience, then organising the practical output under three labels — Branding, Campaigns and Digital Experiences. Collaboration is presented as the working method, not a courtesy step: the site frames getting to know one another as the start of the project.

What that looks like in practice

  • Branding — identity work, including rebrands. The published case list includes a rebrand for a hosting company and an identity for a foundations innovator.
  • Campaigns — audience-facing communication, including work aimed at young people and seasonal guide launches.
  • Digital — websites and digital experiences, including a portfolio site for architects and identity design for a data-driven service.

A recurring pattern in the case list is overlap: several projects are tagged with more than one discipline, and one ten-year anniversary project is described as marking the milestone with new digital experiences. That suggests the agency tends to treat a brand refresh and its digital expression as a single piece of work.

Whose view is this

The claims about collaboration, emotional design and results come from the agency's own site, so treat them as positioning rather than independent assessment. There are no third-party reviews in the supplied material. My practical reading: the useful signal is the mix of clients — public health messaging, a hosting company, architects, a foundations business — which points to a generalist studio comfortable moving between sectors rather than a narrow specialist.

How to decide if it fits

If you are a Scottish or UK organisation that needs a brand identity and a website or campaign built by the same team, and you want a small studio rather than a large agency, this profile matches that brief. If you need deep sector specialism, or you want a fixed public price list before enquiring, you will need to ask directly — no pricing signals appear on the page.

A sensible next step is to pick the two case studies closest to your own situation and ask how the emotional-design approach changed a specific decision, such as naming, tone of voice or site structure. That question separates a genuine method from a slogan. You can also compare the studio with other Scottish creative agencies, for example Standby or The Mark Agency, to see how scope and sector focus differ.

What is it like to work with zen?

Working with zen is positioned as a close, collaborative creative partnership rather than a hand-off agency relationship. The site describes the team as "creative thinkers and doers" who focus on designing experiences around human emotion to connect clients with their audiences, and it explicitly says collaboration is key to results on both sides. The stated working style is to meet, get to know one another, then create together.

What that looks like in practice

  • Three core service areas: branding, campaigns, and digital experiences.
  • Emphasis on ideas in both directions: the phrase "think inside and outside the box" suggests they value practical constraints as much as big concepts.
  • A portfolio-led approach: case studies are grouped by discipline, so you can see how they handle identity work, campaign messaging, or digital products before committing.

Evidence from their work

The site lists case studies such as identity design for Predict Mobile, a young people's health campaign for NHS, brand identity for No More Digging, a ten-year digital experience for The Challenge, and a rebrand for Rochen. These span different sectors and outputs, which suggests they are comfortable adapting to varied briefs rather than repeating one formula.

They also publish articles on topics like using AI in business, content marketing, and accessible websites and marketing. That is a useful signal if you want a partner who thinks about reach and accessibility alongside visuals.

Who it suits

If you are a Scottish or UK-based organisation wanting a small, senior team that will involve you throughout rather than disappear and return with a finished concept, this looks like a good fit. If you need a large production house or purely technical development, the emphasis here is more on brand, campaign and experience design.

Next step

Ask them directly how they run a project: who your main contact will be, how often you will review work, and which of the three service areas your brief falls into. Reviewing the case studies closest to your sector is the fastest way to judge whether their style matches yours. You can start at We are zen.

What insights does zen share about marketing and AI?

Zen's own articles are the place to look, and the site gives a clear picture of where the agency stands: it treats AI as a practical tool with real trade-offs, not a magic fix. The article "Using AI in your business – risks and opportunities" is framed around getting answers, inspiration and time-saving tools to grow a business, while also understanding the potential risks. That pairing is the insight — opportunity and risk are presented together, not as separate topics.

Zen places that article under a Marketing category, alongside pieces on the power of content marketing and accessible marketing and websites. So the agency's editorial angle is marketing-first: AI is discussed as something that supports content and audience work, not as a standalone technology story.

We are zen

What this means in practice

If you run a small business or in-house marketing team, the useful takeaway is to read AI advice with both columns open. For example, an AI tool might draft campaign copy in minutes, but someone still has to check accuracy, tone and accessibility before it reaches customers. Zen's grouping of AI with accessibility and content marketing suggests exactly that kind of joined-up thinking.

Next step

Start with the AI risks-and-opportunities article, then read the accessibility pieces together. If your content is AI-assisted, ask whether it still meets the accessibility standards the agency writes about — that combination is where the real value sits.

Related questions

More questions →
How We are zen Approaches Collaboration With Clients

We are zen describes collaboration as central to how it works: the creative agency says it believes "in collaboration - and working together is a beautiful love story," and frames that collaboration as "key to our success, and yours." If you are weighing whether to work with the agency on a branding, campaign, or digital project, the practical takeaway is that it presents the relationship as a partnership rather than a handover — starting with meeting and getting to know one another, then creating together.

What collaboration means in practice

The agency's own description of its approach rests on a few stated ideas:

  • Working together is the method, not a slogan. We are zen says it believes in collaboration and treats it as key to results for both sides.
  • Getting to know each other comes first. Its stated next step is to "meet, get to know one another, and create some great things together."
  • Design is anchored in human emotion. The agency says it focuses on "designing experiences around human emotion to positively connect our client's with their audiences."
  • Creative thinking runs in both directions. Its framing of thinking "inside and outside the box" suggests it positions itself as both disciplined and exploratory.

The experience behind the approach

We are zen states it has "over a decade working with some ambitious companies" and that this experience is how it knows how to get results. That matters for a collaboration decision in one specific way: the agency is presenting a track record of long-term client relationships rather than one-off production work.

How the work is organised

If you prefer clear categories, the agency says its skills "typically fall into" three areas:

Area What it covers, per the agency
Branding Brand identity and rebranding work
Campaigns Campaign design, including seasonal and awareness work
Digital Experiences Digital design and portfolio/digital builds

Its published case studies sit across these categories — for example, identity design for a data-driven service, a rebrand for a hosting company, a campaign telling young people about a support service, and a digital experience marking a ten-year milestone. The mix suggests collaboration can span more than one discipline within a single engagement.

What this means for your decision

  • If you want a partner involved from the start, the agency's stated model — meet, get to know each other, create together — matches that expectation.
  • If you want emotional resonance with your audience, its stated focus on designing around human emotion is the relevant claim to test against its case studies.
  • If you need a single-discipline supplier, note that the agency frames its work as branding, campaigns, and digital experiences together, not as isolated services.
  • If proof of longevity matters, the stated decade-plus of work with ambitious companies is the signal to weigh.

The most direct way to judge fit is to review the case studies on its site and then take up its own suggested first step: meet and get to know one another before committing to a project.

What is zenelements.com (We are zen)?

zenelements.com is the website of zen, a creative agency based in Scotland. It presents the studio as "a team of creative thinkers" that connects brands with their customers through branding, campaigns, and digital experiences. If you are looking for an agency to handle brand identity, campaign work, or digital design — or you want to see examples of that kind of work before making contact — this site is built for that purpose.

What the agency says it does

The site groups its work under three service labels:

  • Branding — identity design and rebranding projects
  • Campaigns — campaign concepts and seasonal or awareness-driven work
  • Digital Experiences — digital design and interactive projects

Its stated approach is to design "experiences around human emotion" to connect clients with their audiences. The site also stresses collaboration, describing it as "key to our success, and yours," and invites visitors to meet and get to know the team before starting a project.

Who it says it works with

The homepage states the agency has worked with "ambitious companies" for over a decade. The case studies listed on the page span several sectors, including:

Client / project Type of work
Andrew Black Design Digital — portfolio site for architects
Predict Mobile Branding — identity for a data-driven service
NHS (cool2talk) Campaigns — youth-facing messaging
No More Digging Branding — identity for a foundations innovator
The Challenge Digital — ten-year anniversary experiences
Rochen Branding and campaigns — hosting rebrand
The Challenge / NCS Digital — seasonal guides

Each entry links to a case study, so you can judge the style and scope of past projects directly rather than relying on the summary.

What else is on the site

Beyond the portfolio, the site includes:

  • A services section — a fuller breakdown of the branding, campaigns, and digital offerings
  • An articles section — marketing-focused writing, such as "Using AI in your business – risks and opportunities" (listed at a 15-minute read), "The power of content marketing" (15 min), "Why accessible websites rank higher" (12 min), and "Accessible marketing: Reach a wider audience" (15 min)
  • A contact route — the site frames the next step as meeting and getting to know one another

The articles lean toward practical marketing topics, so they can be useful even if you are not hiring an agency.

How to use the site

  1. Scan the case studies first. They are the clearest signal of what the agency actually produces, filtered by Branding, Campaigns, or Digital.
  2. Check the services section if your need maps to one of those three labels.
  3. Read a relevant article if you want a sense of how the team thinks about marketing problems.
  4. Reach out if the work and approach fit — the site positions collaboration and an initial conversation as the starting point.

What the site does not tell you

The available page content does not list pricing, package tiers, or payment details, and it does not state minimum project sizes or timelines. Any budget or scheduling question would need to be raised directly with the agency.

What services does We are zen creative agency offer?

We are zen is a creative agency based in Scotland that works across three core service areas: branding, campaigns, and digital experiences. If you are evaluating whether the agency fits your project, the practical question is which of those three areas your work falls into — and the site's portfolio shows the agency handles identity design, rebrands, and digital launches, often combining more than one discipline on a single project.

The three service areas

The agency states that its skills "typically fall into" these categories:

  • Branding — identity design and rebrands. Portfolio examples include identity work for a data-driven service (Predict Mobile) and a brand identity for a foundations innovator (No More Digging), plus a rebrand for hosting company Rochen.
  • Campaigns — campaign work appears both as a standalone category and combined with branding. Examples include an NHS campaign aimed at young people (cool2talk) and seasonal guides launched for NCS through The Challenge.
  • Digital experiences — digital design and launches, including a portfolio site for architects (Andrew Black Design) and new digital experiences marking a ten-year milestone for The Challenge.

Some projects are tagged with more than one category — Rochen, for instance, is listed under both branding and campaigns — so the agency does not treat these as strictly separate offerings.

How the agency describes its approach

Two statements on the site are worth noting if you are judging fit:

  • Emotion-led design. The agency says it focuses on "designing experiences around human emotion to positively connect our client's with their audiences." In practice, that means the work is positioned around audience connection rather than purely functional delivery.
  • Collaboration as a working method. The agency describes collaboration as "key to our success, and yours," and frames the client relationship as a meeting-and-getting-to-know-each-other process before work begins.

It also describes itself as working with "ambitious companies" and cites over a decade of experience.

What the portfolio suggests about project types

Project Category shown What it indicates
Andrew Black Design Digital Portfolio/digital build for a professional practice
Predict Mobile Branding Identity design for a data-driven service
NHS cool2talk Campaigns Youth-facing public health campaign
No More Digging Branding Brand identity for a foundations innovator
The Challenge (ten years) Digital Milestone digital experience
Rochen Branding, Campaigns Rebrand combined with campaign work
The Challenge (NCS guides) Digital Seasonal digital guides

The pattern: the agency tends to take on identity and rebrand projects, campaign work for public and mission-driven organisations, and digital builds — and frequently overlaps them.

Choosing whether to approach them

  • If your project is a rebrand or new identity, the portfolio has direct matches (Predict Mobile, No More Digging, Rochen).
  • If your project is a campaign, note that several examples are for public-sector or youth-focused organisations (NHS, NCS), so that is a demonstrated area rather than a general claim.
  • If your project is a digital product or site, the examples are portfolio and experience-led builds rather than, say, complex software products.

The site also publishes articles on marketing topics, including AI in business, content marketing, and accessible websites and marketing — useful if you want a sense of how the agency thinks about digital and marketing beyond visual work.

The site does not publish pricing, package details, or a stated minimum project size, so scope and budget would need to be established directly with the agency.

Where to See We are zen's Portfolio and Case Studies

The portfolio lives on the agency's own site at zenelements.com. Scroll past the introduction and you reach a work showcase where each project is tagged by discipline — Branding, Campaigns, or Digital — and links through to a fuller case study. That filter structure is the fastest way to judge whether their experience matches your sector or the kind of work you need.

How the portfolio is organised

The showcase is a scrollable gallery rather than a searchable database. Each entry pairs a project name with a one-line description of what was made, plus a category label. You can filter the list by category to narrow it to one discipline at a time.

The three categories the agency uses across its work are:

  • Branding — identity design and rebranding
  • Campaigns — campaign work, sometimes combined with branding
  • Digital — digital experiences and product-facing design

Some projects carry more than one tag. Rochen, for example, is listed under both Branding and Campaigns, which tells you the agency treats these as overlapping rather than separate service lines.

Projects named in the showcase

These are the case studies visible in the portfolio, with the description the site gives for each:

Project Category What it covers
Andrew Black Design — A portfolio playground for architects
Predict Mobile Digital Identity design for a data-driven service
NHS cool2talk Campaigns Telling young people it's cool2talk
No More Digging Branding Brand identity for a foundations innovator
The Challenge Digital Marking ten years with new digital experiences
Rochen Branding, Campaigns Rebranding a reliable hosting provider
The Challenge (NCS guides) Digital Launching NCS seasonal guides

Each row links to a dedicated case study page with more detail than the gallery card shows.

What to look at first

If you are trying to judge fit, the category filter does most of the work:

  • Comparing sector experience — the NHS cool2talk campaign and The Challenge entries show public-sector and youth-facing work; Rochen and Predict Mobile sit closer to tech and hosting.
  • Checking range — the mix of branding, campaign, and digital projects suggests the agency handles end-to-end work rather than a single specialism.
  • Reading depth — the gallery gives you the headline; the linked case studies are where the actual process and outcome should appear.

What the portfolio does not tell you

The showcase is a curated selection, described on the site as "some of the amazing work we've made over the years" — so it is not a complete client list. There is no pricing information, no project timelines, and no client testimonials visible in the portfolio section itself. If budget or timescale matters to your decision, those need to come from a direct conversation rather than the site.

The agency also publishes articles alongside the work — recent topics include using AI in business, content marketing, and accessible websites and marketing — which give a sense of how they think about digital work beyond individual projects.

What Articles and Insights Does We are zen Publish?

We are zen publishes practical marketing articles through its site, with the visible library covering four topics: using AI in business, content marketing, accessible websites, and accessible marketing. Each article is labelled with a read time and a category, and the current examples run between 12 and 15 minutes. The topics line up with the agency's own service areas — branding, campaigns, and digital experiences — so the articles read as an extension of how the studio thinks about client work rather than as a separate blog.

The articles currently listed

Article Category Read time
Using AI in your business – risks and opportunities Marketing 15 min
The power of content marketing Marketing 15 min
Why accessible websites rank higher Marketing 12 min
Accessible marketing: Reach a wider audience Marketing 15 min

The AI piece is framed around getting more done and growing a business while understanding the potential risks — a balanced framing rather than a tools roundup. The two accessibility articles split the subject in a useful way: one deals with websites and search ranking, the other with marketing reach more broadly. Content marketing is covered as a standalone topic.

What the selection tells you

Three of the four visible articles sit at the overlap of marketing and accessibility or marketing and AI. That is a narrower, more opinionated set than a general agency blog covering SEO, paid media, and social. If you are looking for guidance on accessible marketing or on where AI fits into a small business's marketing, this is the relevant part of the site. If you need tactical channel-by-channel playbooks, the visible library does not cover that.

The read times are also worth noting: 12–15 minutes per article suggests long-form explainers rather than short tips. Plan for a real read, not a skim.

How to use the articles

  • Start with the accessibility pair if your site or campaigns need to reach a wider audience — the ranking angle in "Why accessible websites rank higher" connects accessibility work to a business outcome.
  • Read the AI article first if you are deciding whether or how to adopt AI tools, since it is explicitly framed around both opportunities and risks.
  • Use the category label as a filter signal: everything visible is tagged Marketing, so the category currently groups rather than differentiates.

Where to find them

The articles are linked from the agency's homepage under a "We write articles" section, with a "See more articles" link leading to the fuller list. Each entry shows the title, read time, and category before you commit to opening it.

Website Overview

An established domain and managed infrastructure suggest continuity of operations and may support dependable delivery, although neither guarantees service quality. Several search or sharing settings need attention. Together they may make snippets, preview images or preferred URLs less consistent across platforms.

Domain and Registration

Registered in 2007, this domain has about 19 years of history. That suggests continuity, although ownership and purpose may have changed. Transfer-protection status is present, helping reduce the risk of unauthorized domain transfers. The registrar is Cloudflare, Inc., a widely used domain service provider. The domain uses the common .com extension, which is not an independent safety signal.

DNS and Email

The observed email authentication setup is incomplete: DMARC is missing. Nameservers are provided by Cloudflare, indicating managed DNS hosting. MX records point to the Google Workspace email service. DNSSEC signatures were not detected, so this additional DNS authenticity protection is not confirmed. The lowest observed DNS TTL is 300 seconds.

TLS and Certificates

The public key uses EC with 256 bits. The server supplied a complete certificate chain. No organization name is present in the certificate; the available fields are consistent with domain validation. The certificate was issued by Let's Encrypt, commonly associated with automated certificate services. The certificate's total validity is about 89 days, consistent with a short renewal cycle.

HTTP and Browser Security

The checked browser-security headers were not detected, leaving fewer explicit browser-side safeguards. No X-Powered-By header was found, reducing one common source of backend fingerprinting information. The x-cache response header indicates a CDN or caching proxy in the delivery path. No obvious internal addresses or debug information were found in the headers. The Server header identifies nginx without an exact version.

Technology Stack Analysis

The public page identifies Google Tag Manager, nginx without precise versions, leaving fewer clues for version-specific scanning.

Search and Social Sharing

No homepage canonical URL was detected. If duplicate URLs exist, consolidation may be less explicit. Open Graph is partially configured; og:image, og:type is missing. The title has 60 characters, within a common display range. A meta description is present, with 145 characters. The observed directives allow indexing and link following.

Hosting and Email

DNSCloudflare
Hostingzenelements.com
EmailGoogle Workspace
Location United Kingdom flagSlough, United Kingdom 144.126.195.251

User reviews (0)

  • No reviews yet.

Pages, Search and Sharing

Meta descriptionA team of creative thinkers, we connect you to your customers by designing meaningful brand, campaigns and digital experiences. Made in Scotland.
Canonical URLNot detected
LanguageEnglish (default)
Twitter CardNot detected

No robots.txt found

Registration details RDAP / WHOIS

RegistrarCloudflare, Inc.
Registered2007-03-12
Expires2027-03-12
Domain statusclient transfer prohibited
Nameserversjasmine.ns.cloudflare.com、jeremy.ns.cloudflare.com
DNSSECunsigned

DNS records

TypeNameValueTTLPriority
Azenelements.com144.126.195.251300—
MXzenelements.comaspmx.l.google.com3001
MXzenelements.comalt1.aspmx.l.google.com3005
MXzenelements.comalt2.aspmx.l.google.com3005
MXzenelements.comalt3.aspmx.l.google.com30010
MXzenelements.comalt4.aspmx.l.google.com30010
NSzenelements.comjasmine.ns.cloudflare.com86400—
NSzenelements.comjeremy.ns.cloudflare.com86400—
TXTzenelements.comv=spf1 include:_spf.google.com include:spf.mtasv.net -all3600—
CNAMEwww.zenelements.comzenelements.com300—

TLS and certificates

AssessmentCertificate issue
Supported protocolsTLSv1.2、TLSv1.3
Negotiated protocolTLSv1.3
Certificate subjectzenelements.com
IssuerLet's Encrypt
Valid until2026-11-17T03:35 · Remaining when checked: 50 days
Verification detailsCertificate trust: Failed · Hostname match: Failed

HTTP response headers

HeaderValue
content-typetext/html
servernginx

Identified technologies

Google Tag Managernginx