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EnglishCan I Download Brand Palette Images and Logos from BrandPalettes?
Updated
Yes. BrandPalettes states that you can download a ready-made palette and logo alongside copying color values. The site describes itself as a searchable database of brand logo colors covering 2,846 canonical palettes, and its stated purpose is to let you "copy HEX, RGB, CMYK and Pantone values, or download a ready-made palette and logo." So downloading is a documented feature of the site, not something you need to work around.
The practical caveat is what you get and how you may use it. The site does not publish a license or usage policy in the material available, so treat downloaded logos as reference material for internal or personal work rather than as assets cleared for commercial use. If you need a logo for a client project or product, get it from the brand's own press or media kit.
What you can download
Based on the site's own description, two kinds of files are offered per brand:
- Palette images — a ready-made graphic of the brand's colors. These typically show the swatches together with their codes, which makes them usable as a single reference image in a slide or document.
- Logos — provided alongside the color palette for reference.
Color values themselves are also available to copy in four formats: HEX, RGB, CMYK, and Pantone. If you only need the numbers, copying is faster than downloading; the download is more useful when you want a visual block of the palette rather than a list of codes.
When a download is the right choice
| Task | Copy codes | Download palette image | Download logo |
|---|---|---|---|
| Building a design system in code | Yes | No | No |
| Slide deck or mood board | Sometimes | Yes | Sometimes |
| Print spec with CMYK/Pantone | Yes | Yes | No |
| Quick visual reference for a client | No | Yes | Yes |
| Using the mark in your own product | No | No | Get it from the brand instead |
The pattern: copy codes when the color needs to be applied in a tool, download the palette image when a human needs to see the colors, and download the logo only as a placeholder or reference.
How to get a palette or logo
- Find the brand. Use the A–Z browse list, the industry categories, or search for the brand name directly.
- Open the brand's palette page. The page shows the swatches with their codes and the number of colors in the palette (for example, Google shows 4 colors, Instagram 10, Microsoft 5).
- Choose your output. Copy the HEX, RGB, CMYK, or Pantone value you need, or use the download option for the ready-made palette image or logo.
- Verify before you rely on it. Compare the downloaded swatch against the code shown on the page, and confirm the code against the brand's own guidelines if the color is going into anything published.
Browsing by industry when you don't know the brand
If you are looking for a palette in a category rather than a specific company, the site organizes brands into industry groups, including:
- Technology & software
- Media, gaming & entertainment
- Sports & esports
- Fashion & apparel
- Retail & e-commerce
- Food, beverage & restaurants
- Automotive & mobility
- Travel, transport & hospitality
- Finance & insurance
- Healthcare & life sciences
- Industrial, manufacturing & construction
- Energy & utilities
- Telecommunications
- Consumer goods & personal care
- Business and professional services
This is useful for mood boards and competitive research: pick the industry, scan comparable brands, and download the palette images that fit the direction you are exploring.
Common snags
- No stated license. The site does not publish terms covering reuse of downloaded logos. Assume reference use only until you check the brand's own guidelines.
- Palette ≠ brand guideline. A palette page reflects the colors the site has recorded. Brands revise their identities, so a downloaded palette can lag behind the current official version.
- CMYK and Pantone are approximations. If you are specifying print, confirm the Pantone value against a physical swatch book rather than trusting a screen or a downloaded image.
- Screen color is not print color. A downloaded palette image is rendered in RGB; the CMYK and Pantone values on the page are the ones to carry into print work.