What Interior Design and Cabinet Design Services Does Roughing It In Style Offer?
Roughing It In Style offers two main service lines beyond furniture retail: interior design services and barnwood cabinet design services (marketed as "Reclaim Your Kitchen"). Both are built around a design–curate–procure model, meaning the company positions itself as a partner across the whole process rather than just a furniture supplier. You can start by browsing the site's service pages, calling a showroom, or visiting in person in Harshaw, Wisconsin or Fort Collins, Colorado.
Interior Design Services
The site describes its designers as "down-to-earth" and says they "listen and bring interior dreams to life." The stated goal is to design spaces that "unite your lifestyle and your vision."
The broader service framing on the homepage is explicit about scope: the company says it can "help you design, curate, and procure a lifestyle you only dreamed of." That three-part wording is the clearest signal of how the service is structured:
- Design — working out the look and layout with a designer
- Curate — selecting pieces and details that fit the space
- Procure — sourcing and acquiring those items
The site also emphasizes that it goes "beyond being just a furniture supplier" and partners with clients to infuse a space with "warmth and a style that's unmistakably yours." A "Learn More About Us" link sits alongside the design services section, which is the natural next step if you want detail on the design team.
What the design service is oriented around
The catalog is organized to support a full-home approach rather than a single-room purchase. "Shop by Room" covers Living Room, Dining Room, Kitchen, Bedroom, Office, and Bar & Rec Room. "Shop by Style" covers Reclaimed Wood, Lake Home, Refined Rustic, Southwest, Industrial, and Lodge & Cabin. If your project spans multiple rooms or you want a consistent style across a home, that structure is what the design service is meant to work with.
Barnwood Cabinet Design Services
The cabinet offering appears under the heading "Reclaim Your Kitchen" with a "Barnwood Cabinet Design Services" label and a "View Cabinet Designs" link. This is a kitchen-focused service using barnwood as the signature material.
If you are weighing this against standard cabinet suppliers, the relevant distinction is material and look: barnwood cabinets are a reclaimed-wood product, which fits the same rustic, reclaimed, and lodge/cabin styles the rest of the catalog is built around. The site does not publish cabinet pricing, timelines, or measurement processes, so those specifics need to come from a showroom conversation.
How to Get Started
There is no online booking flow described on the site. The available starting points are:
| Step | What to do |
|---|---|
| Browse | Review "Shop by Room," "Shop by Style," and the cabinet designs page to see whether the aesthetic matches your project |
| Read up | Follow the interior design services section and "Learn More About Us" for the design side |
| Contact | Call or email either showroom, or visit in person |
| Visit | Walk a showroom to see handcrafted pieces in person before committing |
Showroom contact details
Harshaw, Wisconsin (Up North)
- Address: 5079 US 51N, Harshaw, WI 54529
- Phone: (715) 358-5559
- Email: [email protected]
- Hours: Mon–Fri 9am–5pm; Sat 10am–5pm; Sun 10am–5pm
Fort Collins, Colorado (Out West)
- Address: 5816 South College Ave., Fort Collins, CO 80525
- Phone: (970) 282-9400
- Email: [email protected]
- Hours: Mon–Thu 10am–6pm; Fri 10am–6pm; Sat 10am–5pm; Sun 11am–5pm
Both locations list fax numbers and directions links on the site.
What to Confirm Before Committing
The site does not state service areas, minimum project sizes, design fees, or lead times. A "Pricing Policy" page exists at /pages/pricing-policy, but the homepage content does not summarize what it says, so read it directly if cost structure matters to your decision. When you contact a showroom, the practical questions are: whether they serve your location, whether the design service has a fee or minimum, and how cabinet projects are scoped and scheduled.
If your project is a kitchen remodel with a rustic or reclaimed aesthetic, the barnwood cabinet service is the direct fit. If you are furnishing or restyling multiple rooms and want help selecting and sourcing, the interior design service is the entry point. In both cases, the showroom is where the process actually begins.