What Is a Link Aggregator and How Do You Use One to Share All Your Links?
Updated
A link aggregator is a single page that collects multiple links in one place, so you can share one URL instead of many. You use one when you have several destinations — social profiles, a website, a shop, a contact method — and want people to reach all of them from a single address. AlsoAt is an example of a platform built for this: it lets you create a personalized profile page with links to your social media, websites, and other online presences, and gives you a shareable link in the form alsoat.link/.
Link aggregator vs. link-in-bio page
The two terms overlap, but they describe slightly different things:
| Term | What it means | Typical use |
|---|---|---|
| Link aggregator | Any single page that gathers multiple links | A hub page, a resource list, a personal directory |
| Link-in-bio page | A link aggregator designed to sit in the "bio" field of a social profile | Instagram, TikTok, or similar profiles with one clickable URL |
A link-in-bio page is a link aggregator with a specific job: it replaces the single link a social platform allows in your bio. AlsoAt fits this pattern — its own copy frames the product as "a better link in bio," and the page shows a shareable address plus a "Claim your link" action.
What you can put on one page
Because the page is just a container for links, the contents depend on what you want people to find. Common entries include:
- Social media profiles — the platforms you post on, each as its own link
- Websites — a personal site, blog, portfolio, or store
- Contact links — email, a messaging link, or a contact form
- Anything else with a URL — a newsletter signup, a booking page, a document
The point is that a visitor lands on one page and chooses where to go next, rather than you pasting five separate links into a message or caption.
How to set up a basic link aggregator page
The exact screens differ by platform, but the flow is the same everywhere. Using AlsoAt as the example:
- Claim your link. The page shows a
alsoat.link/address and a "Claim your link" action. You pick the handle that becomes your public URL — this is the address you'll share. - Add your links. Enter each destination (social profile, website, contact link) and save it. Each one becomes a clickable item on your page.
- Choose a theme. AlsoAt lists "Premade Themes," so you can pick a look without designing anything.
- Share the one URL. Put your
alsoat.link/address in your social bio, in messages, or anywhere you'd otherwise paste a list of links.
Expected result: anyone who opens your address sees your profile page with all your links in one place, and can tap through to whichever destination they want.
If you already have an account, the page offers a "Returning? Sign back in" path instead of starting over.
Checking your page before you share it
Before you put the link anywhere public, run through these checks:
- Open the page in a private/incognito window. This shows what a logged-out visitor sees, which is what most of your audience will get.
- Click every link. A typo in a URL is the most common reason a link "doesn't work" — the page loads fine, but the destination 404s.
- Test on a phone. Most people will open your link from a social app on mobile, so check that the page and its links are tappable there.
- Confirm the handle. If your page won't load at all, the usual cause is a mistyped or wrong handle in the address you shared.
When to use one
A link aggregator is worth setting up if you have more than one place you want people to find you and you share links often — in a bio, a caption, an email signature, or a message. If you only ever point people to a single destination, a plain link works just as well. AlsoAt's own framing — "You can find me also at TikTok with one link" — captures the case it's built for: several online locations, one address that covers them all.