What is DelivApp and what does it offer?
Updated
DelivApp is a white-label ordering and delivery management platform built for tech partners rather than end consumers. If you run a POS system, marketplace, or agency and want to offer online ordering, loyalty, and delivery logistics under your own brand, DelivApp provides the infrastructure to plug in. It is not a consumer-facing delivery app you would download yourself — the functionality runs under your brand, and the company positions itself as "white-label delivery infrastructure for tech partners."
Who it's for
DelivApp targets businesses that already serve restaurants or delivery operators and want to add ordering and delivery capabilities without building them from scratch. The stated audience is:
- POS providers — add online ordering and delivery management to your existing product
- Marketplaces — extend into food or local delivery with a ready-made ordering stack
- Tech platforms and agencies — offer delivery functionality as part of your service
The company reports being trusted by 2,600+ restaurants and delivery companies, with 10M+ orders processed. These figures come from DelivApp's own site and are worth verifying independently if scale matters to your decision.
Core modules
DelivApp bundles four main capability areas. Each can work standalone or be integrated via APIs.
A to Z online ordering solution
A standalone, white-labeled ordering platform that includes:
- Branded web, mobile, and kiosk ordering apps
- Advanced menu management with modifiers, add-ons, and discounts
- A back-office dashboard
- Multi-location support
- Live order tracking for customers
- Integration APIs for POS and third-party systems
This is the module you'd use if a merchant needs a complete ordering system under your brand, from menu browsing through checkout and order status.
Built-in loyalty tools
Loyalty is part of the ordering flow rather than a separate product. The site shows examples like birthday discounts applied automatically at checkout, bonus points earned on orders, and bonus-card payment methods. For partners, this means you can offer retention features to merchants without building a loyalty engine yourself.
Delivery management
The delivery management module handles dispatch and routing. From the site's interface examples, this includes:
- Live dispatch with active driver tracking
- Route bundling (grouping stops in the same zone)
- An order queue showing pickup, queued, and in-progress states
- Order status progression: confirmed → prepared → out → delivered
The example on the site shows a route bundling three stops in the same zone, with a note about saving time versus separate runs.
External fleet connect & bidding
This module connects your platform to external delivery fleets and supports a bidding model for assigning deliveries. It's aimed at partners who don't want to operate their own fleet and instead want to route orders to third-party couriers.
How the pieces fit together
| Module | What it does | Typical use |
|---|---|---|
| Online ordering | Branded ordering apps, menus, back-office | Merchants need a full ordering front end |
| Loyalty tools | Points, discounts, bonus cards | Retention features inside the ordering flow |
| Delivery management | Dispatch, routing, live tracking | Operators managing their own drivers |
| Fleet connect & bidding | External courier integration | Partners without in-house fleets |
The platform is described as modular, so you can adopt one module or combine them. APIs are available for deeper integration into existing POS or third-party workflows — relevant if you already have systems you don't want to replace.
Pricing and getting started
The site lists a "Plans & Pricing" page and mentions a free trial among its pricing signals. Specific plan tiers, costs, and trial terms are not detailed in the available material, so check the pricing page directly before assuming what fits your budget.
The site also references a partner portal at partner.delivapp.com and a "Become a Partner" path with a "Book a Call" step. If you're evaluating DelivApp, the practical sequence is: review the pricing page, then book a call to discuss integration requirements for your specific platform.
What to weigh before exploring further
- You need to be a tech partner, not an end merchant. DelivApp sells infrastructure to platforms, not directly to a single restaurant wanting an ordering app.
- White-label means your brand, their engine. Confirm the level of customization and branding control you need matches what's offered.
- Integration depth matters. If you have an existing POS or workflow, the API story is the deciding factor — ask about it on the call.
- Verify scale claims. The 2,600+ businesses and 10M+ orders figures are self-reported; ask for references in your segment.