What Is Welcome to the Islands (welcometotheislands.com)?
Updated
Welcome to the Islands is the wholesale gift and souvenir business of The Madden Corporation, a Hawaiʻi product development company founded in 1984. The site is built for business buyers — retailers, resorts, and other resellers — rather than for individual shoppers placing personal orders. It presents the company's assortment, scale, and partnership model, and invites businesses to inquire about wholesale.
Who the site is for
The page addresses retail buyers directly: it says the company helps Hawaiʻi's retailers "fill their shelves with the island's favorite gifts and souvenirs." The stated customer base is more than 3,000 customers across Hawaiʻi, the U.S. mainland, and Asia, with partnerships described as including leading retailers and resorts.
If you are an individual looking to buy a single souvenir, this is not positioned as a consumer storefront. The relevant action on the site is a wholesale inquiry, not a checkout.
What the company offers
The product range is described as locally designed Hawaiian gifts and souvenirs "inspired by island culture and built to perform at retail." Categories named on the page include:
- Gifts and souvenirs
- Apparel
- Bath and body
- Décor
The company reports more than 4,000 SKUs and describes a turnkey approach covering design, sourcing, packaging, shelf-ready displays, and logistics.
Scale and footprint at a glance
| Dimension | What the site states |
|---|---|
| Parent company | The Madden Corporation (DBA Welcome to the Islands) |
| Founded | 1984, by Dale Madden |
| Product development experience | 40+ years in Hawaiʻi |
| Assortment | 4,000+ SKUs |
| Customers | 3,000+ across Hawaiʻi, U.S. mainland, and Asia |
| Offices | Waipahu, Mililani, and Hong Kong (the Our Story section also lists Honolulu, Los Angeles, Hong Kong, and Anchorage) |
Note that the office locations are listed differently in two places on the page, so treat the exact office list as approximate.
Why a retailer might choose it
The site makes four main claims for retail partners:
- Leading product development — described as the state's largest product development company, focused on gifts, souvenirs, and resort retail.
- End-to-end support — design, sourcing, packaging, and logistics handled in-house, so store teams can focus on customers.
- Global reach with local roots — island-born design backed by international offices and distribution.
- Long-term relationships — decades-long partnerships built on reliable supply, consistent quality, and merchandising support.
These are the company's own positioning statements. A buyer evaluating the supplier should verify assortment fit, minimums, lead times, and terms directly through the inquiry process, since the page does not publish pricing, order minimums, or account requirements.
Custom and corporate products
The site includes a section for custom and corporate products, suggesting the company also handles private-label or corporate gifting work in addition to its standard catalog. Details on process, quantities, or timelines are not given on the page; those would come from contacting the company.
How to take the next step
The page's calls to action are "Inquire Now" and "Ready to explore a partnership?" — both pointing toward a wholesale conversation rather than an online purchase. Retailers interested in carrying the line, or businesses seeking custom corporate products, should use that inquiry route to request catalog access, pricing, and account terms.
In short: welcometotheislands.com is the wholesale-facing site of Hawaiʻi's largest gift and souvenir product development company. It is useful for retail buyers sourcing island-themed merchandise at scale, and not intended as a direct-to-consumer shop.