What Kind of Expert Explanations Does Landing Pages Explained Provide?
Updated
Landing Pages Explained publishes expert breakdowns of real SaaS and creator landing pages, focused on the specific ideas each page uses to increase conversion. The explanations are written by named practitioners — the site's page evidence shows Olly Meakings, founder of RMLP, credited as the explainer on featured pages — and each entry pairs a real landing page with commentary on the conversion thinking behind it. If you want to see why a page works rather than just copy its layout, this is the format the site uses.
What each explanation contains
Based on the site's own description and page listings, an explanation is built around three elements:
- A real landing page from a SaaS company or creator, presented as the subject.
- An expert explainer who analyzes the ideas used on that page to increase conversion.
- A conversion angle — the explanation is organized around a recognizable strategy rather than a generic teardown.
The site frames itself as "the only collection of leading SaaS and creator landing pages with expert explanations of the ideas used to increase conversion," so the emphasis is on transferable ideas, not just visual critique.
The kinds of conversion ideas covered
The page evidence shows explanations grouped around distinct strategic angles. Examples visible on the site include:
| Landing page | Conversion angle shown |
|---|---|
| Pallyy | Simple, customer-centric page |
| ShipFast | Described as an "awesome" landing page |
| Supademo | A 'demo'-focused landing page |
| Gummysearch | "Incredibly simple" landing page |
| Breakcold | Social proof landing page |
| PDF Pals | Product-specific landing page |
The pattern across these is that each explanation isolates one dominant idea — simplicity, customer focus, demo emphasis, social proof — rather than listing every element on the page. That makes the collection useful as a set of reusable angles rather than a single template.
Who writes the explanations
The credited explainer in the page evidence is Olly Meakings, Founder of RMLP, listed across the featured SaaS entries. The site also references a "Testimonial Examples" section and an option to "Submit your page," suggesting the collection is curated and open to submissions rather than fully automated.
How to use the collection
If your goal is conversion inspiration, the explanations are most useful when you match the angle to your own situation:
- Early-stage or low-traffic product → look at the simplicity-focused examples (Pallyy, Gummysearch) for how little a page can say and still convert.
- Product that needs to be seen → the demo-focused example (Supademo) shows how a demo is positioned as the central action.
- Product with existing customers → the social proof example (Breakcold) shows how proof is used as the primary argument.
Read the explanation for the reasoning, then decide whether that reasoning applies to your audience — the site presents ideas, not prescriptions.
What it is not
The evidence describes a curated collection with expert commentary. It does not indicate pricing, login requirements, or a course structure, so treat it as a reference library of explained examples rather than a step-by-step course. For deeper background on the SaaS context these pages operate in, see the related question on what SaaS is and how it works.