tinyhabits.com

The Tiny Habits 5-day course is a short introductory program associated with the Tiny Habits method created by BJ Fogg, PhD, at Stanford University. On tinyhabits.com, it appears in user testimonials—one visitor, Krista S., calls it "life changing"—and it is positioned as an entry point for people who want to start practicing the method. The site itself does not publish a detailed syllabus, schedule, or price for the course, so the most reliable way to confirm current format and access is to sign up through the site and read the follow-up emails.

What the site actually says

The homepage presents the Tiny Habits method as "simple changes lead to real, life-changing results," described as "easier than you think, surprisingly fun, and designed for real-world success." The primary call to action is a free gift: the Tiny Habits Toolkit, delivered by email after you enter your first name and a valid email address.

The 5-day course is not described in the page copy itself. It appears only in a testimonial:

"The 5-day course has been life changing!" — Krista S.

Other testimonials speak to the method generally:

"Tiny Habits is the most positive, realistic plan to change habits I've ever seen." — Lee J.

"Just wanted to say thank you for sharing your work & helping so many people including myself." — Kerry F.

So the site confirms the course exists and that at least one participant found it impactful, but it does not document the curriculum, length per day, or cost.

How it likely connects to the Toolkit

The Toolkit is the site's stated starting point—the "free gift" you accept with your name and email. The 5-day course is most plausibly the guided sequence that follows once you're on the email list, since the site's only visible funnel is: enter email → receive Toolkit → receive further value by email. The site promises "no inbox clogging, just value," which is consistent with a short, structured email series rather than an open-ended newsletter.

If you want the course, the practical path is:

1. Go to tinyhabits.com.
2. Enter your first name and a valid email address in the Toolkit signup form.
3. Submit the form and confirm the subscription if asked.
4. Check your inbox (and spam/promotions folders) for the Toolkit email and any follow-up sequence.
5. Read each day's email and act on it before the next one arrives.

Expected result: you receive the Toolkit and, based on the testimonial, a 5-day guided introduction to the method. If nothing arrives, the site's own fallback message applies—"Something went wrong, please check your entries and try again"—so re-submit or check your spam folder.

Who it's for

The 5-day course suits people who want a short, low-commitment on-ramp before deciding whether to go deeper into the Tiny Habits method. It fits if you:

• Prefer a guided, day-by-day introduction over reading a full book first.
• Want to test whether the method's tone—positive and realistic rather than strict or punitive—works for you.
• Are willing to act on small daily prompts rather than consume everything passively.

It may not fit if you want a published syllabus, fixed schedule, or pricing before signing up, since none of that is stated on the page. In that case, the book Tiny Habits: The Small Changes that Change Everything—BJ Fogg's New York Times bestseller—is the more documented route, and the site notes he directs the Behavior Design Lab at Stanford University.

What to verify yourself

Because the site does not state the course's duration per day, start date, or whether it is free, treat those as open questions until you see the signup emails. The Toolkit is explicitly called a "free gift," but the page makes no pricing claim about the 5-day course either way. Sign up, read the first email, and decide from the actual content rather than the testimonial alone.

For a separate purpose—behavior-change product consulting—the site notes Dr. Fogg does free 15-minute calls and directs visitors to apply through a linked page. That is unrelated to the 5-day course and aimed at product teams, not individual habit-builders.

Tiny Habits (tinyhabits.com) is the official website for the Tiny Habits method, a behavior-change approach created by BJ Fogg, PhD. Fogg directs the Behavior Design Lab at Stanford University and authored the New York Times bestseller Tiny Habits: The Small Changes that Change Everything. The site's purpose is to introduce the method and get visitors started through a free "Tiny Habits Toolkit."

What the site offers

The homepage centers on one primary action: signing up for the free Tiny Habits Toolkit. The signup form asks for a first name and email address, and the site states it will send the Toolkit by email. The page describes the method as "simple changes lead to real, life-changing results," framed as easier and more fun than people expect.

Beyond the Toolkit, the site references a 5-day course, based on a testimonial from a user named Krista S. who called it "life changing." The homepage does not list pricing for any course or program, so cost and access terms are not established by the page content alone.

Who is behind it

The site also mentions that Fogg offers free 15-minute calls for people who need help creating a product that changes behavior, with an application link on the page.

What the method is about

The site positions Tiny Habits as a method for changing your life "for good" through small adjustments rather than large overhauls. The framing emphasizes positivity and realism — one testimonial calls it "the most positive, realistic plan to change habits I've ever seen." The site does not lay out the full step-by-step method on the homepage; that detail appears to sit behind the Toolkit signup.

When this site is useful to you

• You want a free starting point for building habits and are willing to give a name and email to receive the Toolkit.
• You want to know the method's origin and credentials before committing time to it.
• You are designing a product or service meant to change user behavior and want to apply for a short call with Fogg.
• You are looking for the book or the 5-day course and want to confirm the official source.

If you want to evaluate the method in depth before signing up, the homepage alone won't give you the full framework — you'd need the Toolkit, the course, or the book.

You can get the Tiny Habits Toolkit by submitting your first name and email address in the signup form on tinyhabits.com. The site calls it a free gift and delivers it by email, so you need a valid address you can check. There is no indication on the page that payment or an account is required.

Steps to claim the Toolkit

1. Go to tinyhabits.com.
2. Find the signup section headed with the invitation to accept the free "Tiny Habits Toolkit."
3. Enter your first name in the First Name field.
4. Enter a valid email address in the Email field.
5. Submit the form using the button labeled Yes, send me the Toolkit!
6. Watch for a confirmation message on the page. The site displays: "Thanks for subscribing! Please check your email for further instructions."
7. Open your inbox and follow the instructions in the email to access the Toolkit.

If something fails, the page shows: "Something went wrong, please check your entries and try again." That usually means the name field is empty or the email format was rejected.

What you actually receive

The Toolkit is delivered through email, not as an instant download on the page. The confirmation text explicitly tells you to check your email for further instructions, so the email is the delivery channel. The site also states its email approach: "We email with care—no inbox clogging, just value." Treat that as the site's stated intent, not a guarantee about frequency.

Common snags

• No email arrives: Check spam, promotions, or updates folders first. The page only promises instructions by email, so a filtered message is the most likely cause.
• Form rejected: Re-enter a correctly formatted email address and make sure the first name field is filled.
• Wrong address entered: Since delivery is by email, an incorrect address means you will not receive the Toolkit. Submit again with the correct one.

What the Toolkit connects to

The Toolkit is the entry point to the Tiny Habits method, created by BJ Fogg, PhD, who directs the Behavior Design Lab at Stanford University and wrote the New York Times bestseller Tiny Habits: The Small Changes that Change Everything. The site describes the method as simple changes leading to real results, and features user comments such as "The 5-day course has been life changing!" from Krista S. If you want to go further after the Toolkit, the site also offers a way to apply for a free 15-minute call with Dr. Fogg, aimed at people creating products that change behavior.

Dr. BJ Fogg offers free 15-minute calls for people who need help creating a product that changes behavior. According to tinyhabits.com, "Dr. Fogg does free calls. In just 15 minutes he can help you a lot." To request one, you apply through the link on the site rather than booking directly — the page says "Go here to apply."

Who the call is for

The offer is framed around product and behavior design, not personal habit coaching. The site's wording is specific: "Do you need help creating a product that changes behavior?" That points to founders, product managers, designers, and researchers working on something meant to shift what users do.

If your goal is to build your own habits, the site's main path is different — the Tiny Habits method and the free "Tiny Habits Toolkit" are the entry points described on the homepage.

What you get

The site does not publish scheduling details, response times, or acceptance criteria beyond the application step, so treat the 15-minute figure and the "free" label as the only confirmed terms.

How to apply

1. Go to tinyhabits.com.
2. Find the section headed "Talk with Dr. Fogg," which sits below the description of Dr. Fogg's background and his book Tiny Habits: The Small Changes that Change Everything.
3. Use the "Go here to apply" link in that section to reach the application page.
4. Submit your request there. The site does not describe what the application asks for, so be ready to explain the product you're building and the behavior you want to change.

Context on Dr. Fogg

BJ Fogg, PhD, created the Tiny Habits method and directs the Behavior Design Lab at Stanford University. The site states his methods "have helped thousands achieve lasting change," and he authored the New York Times bestseller Tiny Habits: The Small Changes that Change Everything. The free-call offer is presented as an extension of that behavior-design work.

Common sticking points

• Applying vs. booking. There is no published calendar or direct booking link — the site routes you through an application, so don't expect to pick a slot immediately.
• Scope. The call is described for product behavior change. Habit-building for yourself is served by the method and toolkit instead.
• Details beyond the page. Anything about wait times, who gets accepted, or what happens after you apply isn't stated on the site, so verify those only if you hear back.

Tiny Habits is a habit-formation method created by Stanford behavior scientist BJ Fogg, based on his research in behavior design. It is built on the idea that simple, small changes lead to lasting results—and that you can create almost any habit you want without relying on willpower alone. It suits people who have struggled with big, motivation-driven habit plans and want an approach designed for real-world follow-through.

Who created it

BJ Fogg, PhD, directs the Behavior Design Lab at Stanford University. He created the Tiny Habits method and authored the New York Times bestseller Tiny Habits: The Small Changes that Change Everything. According to the site, his methods have helped thousands of people achieve lasting change.

Core idea

The method's premise, as described on tinyhabits.com, is that you can "change your life for good" through simple changes that produce real, life-changing results. The site frames it as easier than you think, surprisingly fun, and designed for real-world success—positioning the method against approaches that depend on sustained effort or willpower.

How to get started

The site's entry point is a free gift: the "Tiny Habits Toolkit." To receive it, you provide a first name and email address and confirm you want the Toolkit sent. After subscribing, the site instructs you to check your email for further instructions. The site states it emails "with care—no inbox clogging, just value."

A 5-day course is also referenced in a user testimonial on the page ("The 5-day course has been life changing!" — Krista S.), though the page itself does not detail its contents or terms.

What others say

The page includes short testimonials:

• "Tiny Habits is the most positive, realistic plan to change habits I've ever seen." — Lee J.
• "The 5-day course has been life changing!" — Krista S.
• "Just wanted to say thank you for sharing your work & helping so many people including myself." — Kerry F.

Other ways to engage

The site notes that Dr. Fogg does free calls for people who need help creating a product that changes behavior. In about 15 minutes, the page says, he can help a lot; interested parties are directed to apply through a linked page.