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What is TextUSM?
TextUSM is a browser-based diagramming tool that turns indented plain text into structured visuals. You type an outline, and the app renders it as a diagram. Its headline use is a User Story Map: you write your backbone and stories as nested lines of text, and the tool lays them out as a map instead of making you drag cards around a canvas.
What you can make with it
The site lists these diagram types:
- User Story Map
- Business Model Canvas
- Opportunity Canvas
- User Persona
- ER Diagram
- Mind Map
- Retrospective formats: 4Ls, Start/Stop/Continue, and KPT
That range suits people who already think in outlines — product managers, agile teams, facilitators and developers — and who want a diagram to fall out of notes they were writing anyway.
The core trade-off
Text-first editing is fast and keeps your hands on the keyboard, and the site also notes that diagrams export as PNG, SVG or PDF. The flip side is that spatial, freeform layouts are harder to express as an outline; if your diagram depends on precise positioning or on shapes that don't nest cleanly, a drag-and-drop canvas will be less frustrating.
Pricing and practical notes
The published Basic tier is $0 and includes 30 private boards, unlimited local boards and unlimited public boards. Local boards are a useful detail: if you don't want your work on a server, that path exists. For a team that needs many private, shared maps, the private-board limit is the constraint to check first.
A concrete way to try it: paste an existing user story outline into the editor, confirm the story map reads correctly, then export it as SVG for a slide deck or PDF for a stakeholder review.
How do I create a user story map from indented text in TextUSM?
TextUSM turns indented plain text into a user story map: you type a hierarchy with Tab or spaces, and the tool renders it as a diagram. The product page describes the core idea as "help you draw user story map using indented text," with keyboard-first editing and export to PNG, SVG or PDF. Start at TextUSM and select the User Story Map diagram type before typing.
A practical structure
For a user story map, the top level usually holds the backbone activities (the big steps a user takes), the next level holds user tasks under each activity, and the deepest level holds individual stories. A simple text skeleton:
- Browse products
- Search
- Search by keyword
- Filter by category
- View details
- See price and availability
- Search
- Checkout
- Enter payment
- Save card for later
- Enter payment
Keep each line short, use one level of indentation per column or card, and avoid mixing unrelated ideas at the same depth. If the rendered map looks wrong, the indentation is usually the cause: check for tabs mixed with spaces and for lines that accidentally sit one level too deep.
Choosing between TextUSM and a canvas tool
TextUSM suits people who think faster in an editor than with a mouse, and it is a good fit for version-controlled or copy-pasted backlogs. A drag-and-drop whiteboard gives more freedom for sticky-note workshops and remote collaboration, but costs more manual effort to restructure. The page also lists Business Model Canvas, Opportunity Canvas, User Persona, retrospective formats and Mind Map, so the same text file can feed several diagram types.
A useful next step: sketch the backbone and two or three tasks per activity first, render it, then add stories only where the map feels thin. If the result is hard to read, split it into two maps rather than shrinking the text.
What diagram types besides user story maps can I generate with TextUSM?
TextUSM can generate several diagram types beyond the User Story Map. According to its own page, the supported set includes:
- Business Model Canvas
- Opportunity Canvas
- User Persona
- 4Ls Retrospective
- Start, Stop, Continue
- KPT Retrospective
- Mind Map
- ER Diagram
The common thread is that each diagram is defined as indented text and then visualized, so the tool suits people who prefer typing and structuring content over dragging shapes on a canvas.
Which one to pick
| Diagram type | Typical use | Best for |
|---|---|---|
| User Story Map | Arrange user activities and stories across a workflow | Product teams planning a release |
| Business Model Canvas | Summarize a business model on one page | Founders, strategists |
| Opportunity Canvas | Frame a problem, solution and risks | Product discovery |
| User Persona | Describe a target user | Design and marketing |
| 4Ls Retrospective | Liked, Learned, Lacked, Longed for | Team retrospectives |
| Start, Stop, Continue | Simple action-oriented retro | Fast team check-ins |
| KPT Retrospective | Keep, Problem, Try | Teams already using KPT |
| Mind Map | Branch ideas from a central topic | Brainstorming, note structuring |
| ER Diagram | Model entities and relationships | Developers, data modeling |
If your goal is planning product work, the User Story Map and Opportunity Canvas are the most directly useful. If you are running a team meeting, the retrospective formats are the quickest win. If you are organizing raw thinking, the Mind Map and ER Diagram cover idea exploration and data structure respectively.
A practical next step: start with the diagram whose structure you already know, write it as indented text, and export the result as PNG, SVG or PDF to share. That lets you test whether the text-first workflow fits your team before committing to it for regular planning.
Is TextUSM free, and what does the Basic plan include?
Yes. TextUSM offers a Basic plan priced at $0, described on its site as “Free for Life.” It includes 30 private boards, unlimited local boards, and unlimited public boards.
That combination suggests the free tier is aimed at individual practitioners who want to draft and share diagrams without a paid account. The private-board cap is the main limit to plan around: if you need more than 30 boards that stay out of public view, you would eventually need to manage which ones remain private or look for another approach. Local boards being unlimited means you can keep working on your own machine without that same cap, while public boards being unlimited is useful for open examples, templates, or community-facing maps.
What you can create
The site lists User Story Map, Business Model Canvas, Opportunity Canvas, User Persona, 4Ls Retrospective, Start/Stop/Continue, KPT Retrospective, Mind Map, and ER Diagram among the diagram types. Output can be exported as PNG, SVG, or PDF.
Who it suits
- Product people who want a user story map generated from indented text rather than drawn by hand.
- Facilitators running retrospectives or canvas sessions who prefer typing over dragging shapes.
- Anyone who values keyboard speed — the site’s own emphasis is drawing diagrams without leaving the keyboard.
Practical next step
If you are considering it, start with one real project: paste an indented outline of your user stories, generate the map, and export it. Then check whether the 30-private-board limit fits how many separate maps you keep active. If you expect to maintain many private maps at once, verify current plan details on the site before committing your workflow.
How can I export my TextUSM diagrams as images or PDF files?
TextUSM exports diagrams as PNG, SVG or PDF files, so you can turn a text-based user story map into something you can drop into a slide deck, attach to a ticket or print for a workshop wall.
How to do it
- Open or create your diagram on TextUSM.
- Build the diagram by editing the indented text; the visual updates as you type.
- Use the export option and choose PNG, SVG or PDF.
Which format to pick
| Format | Best for | Trade-off |
|---|---|---|
| PNG | Slides, chat messages, quick sharing | Raster image; blurs if enlarged |
| SVG | Editing in design tools, scaling to any size | Some tools and email clients handle it poorly |
| Printing, formal documents, archiving | Harder to tweak after export |
A concrete scenario
A product manager drafts a user story map in indented text, exports a PNG for the sprint review slide, and exports a PDF so the printed version stays sharp on the meeting room wall. If a designer later needs to adjust colours or spacing, the SVG is the better handoff.
Practical notes
- Text-driven editing suits people who prefer the keyboard over dragging cards; it also makes the diagram easy to store in version control.
- Export quality depends on how much of the map is in view, so check the output before sharing it widely.
- The site lists a free Basic tier with 30 private boards, unlimited local boards and unlimited public boards, so export costs nothing on that plan.
Next step: export one small map in all three formats and compare them in the tools you actually use — your slide app, your PDF reader and your design editor — before committing to a default.
Can I use TextUSM offline or keep my boards private?
Yes. TextUSM separates local boards from public ones, and the free Basic tier includes unlimited local boards plus 30 private boards, so you can keep work out of public view without paying.
What "offline" likely means here
TextUSM is a browser-based text-to-diagram tool, so treat "offline" as "local to your device" rather than "works with no network at all." Local boards are the closest thing to offline use: your diagram content stays on your machine instead of being published. If you need true offline access on a plane or an air-gapped network, verify that the page loads and your boards survive a refresh before relying on it.
Private vs public vs local
| Board type | Who can see it | Best for |
|---|---|---|
| Local | You, on your device | Personal drafts, sensitive product ideas |
| Private (30 on Basic) | You, stored in your account | Client work, unreleased features |
| Public | Anyone with the link or listing | Demos, templates, teaching examples |
Practical scenario
A product manager mapping an unannounced feature can draft the user story map in a local board, then move it to a private board once it needs sharing with a small team. Public boards are the right choice only for material you are comfortable exposing.
Decision criterion
Choose local when the content is sensitive or experimental. Choose private when you need sync or access across devices but not public exposure. Choose public when visibility is the point. If privacy is non-negotiable and you cannot confirm the storage behavior, keep a plain-text backup of your indented outline so you can regenerate the diagram anywhere.
For a keyboard-first alternative that runs entirely in the browser, see TextUSM.
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